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Nordic Choice chooses sustainable partners

Sustainability has become an important issue and matter of reputation for hotels. Customers worldwide expect sustainable use of energy, water and textiles, as well as responsibility in the suppIy chain. “From all of our suppliers, we require a written code of conduct. That is, a system of monitoring their supply chains and an environmental programme to ensure of sustainable use of natural resources,” shares Cathrine Dehli, the Head of Sustainability of Nordic Choice Hotels. The hotel chain has three textile suppliers, two in Sweden and one in Norway. 

“We are aware of the challenges in the field. Alongside our suppliers, we have been analysing the sustainability chain of our textiles. It covers cotton growing, manufacturing, sewing, dying, transportation, use in the hotels as well as maintenance in the laundries and disposal of textiles no longer in use,” notes Dehli on the work done lately. Also, the mixture of bed linen by adding polyester and reducing cotton has been under consideration. It would make the linen more sustainable, but also affects its look and feel. 

Dehli wants to emphasise that sustainability is a chain of considered actions. “Our customers need to leave textiles they don’t want to be washed to racks. We have to leave textiles in racks to rooms and consider our own use of textiles. Our suppliers have to use natural resources sustainably, wash and dry them with as little energy and water as possible. They should also minimise the amount of utilised transportation. We don´t require that everything be perfect, but the attitude has to be open, and moving forward,” Dehli summarises. 

Nordic Choice Hotels is one of the Lindström Group’s customers in Sweden and Finland. It is among the largest hotel chains in Scandinavia. They have approximately 170 hotels in Scandinavia and in the Baltic and they employ over 12,000 people. 

In total, 20,000,000 nights every year are spent in Lindström bedsheets in Finland, Sweden, Estonia and Russia.

Lindström Group