Reusing Fashion Challenge showcased creative designs from retired workwear
Re:Lindström 2024, The Reusing Fashion Challenge, offered students at Rejtő Sándor Faculty of Light Industry and Environmental Engineering at Óbuda University a unique opportunity to breathe new life into Lindström’s end-of-life workwear. The initiative allowed participants to combine their creativity with the principles of circular economy, transforming a variety of Lindström garments into stunning fashion pieces. The challenge, held as part of the 30th anniversary celebrations of Lindström’s Hungarian operations, culminated in a spectacular fashion show in November.
Finalists and models wearing winning outfits
“I had a lot of ideas at first, but I eventually settled on a practical yet unique direction that allowed me to express my personality,” shared Laura Rajnai, the winner of the challenge. Her winning piece demonstrated how creativity and sustainability can go hand in hand.
Her most outstanding design was a top crafted from 18 different textile pieces, achieving near-zero waste. “I worried it might look clownish, but by creatively using colours, I achieved a cohesive look.”
Rajnai’s passion for sustainability began in childhood and continues to shape her career aspirations in material research and teaching. “I want to inspire the next generation, showing them that sustainable fashion is not just possible but also captivating,”
Tomiris Izmayeva secured second place with both functional and aesthetic designs. Her standout piece was a bag inspired by Lindström’s colours and branding. “The biggest challenge was making full use of the available materials,” she noted. “For instance, the bag was crafted entirely from the remnants of a skirt and a belt.”
Izmayeva draws creative inspiration from Virgil Abloh, whose work exemplified the fusion of fashion, sustainability, and innovation. She envisions a future in sustainable fashion, blending upcycling with technological innovation. “My goal is to create pieces that are not only eco-friendly but also functionally versatile.”
In third place, Anett Szabó combined soft lines and sustainability in her designs. “It was essential to create pieces that reflected my personality while minimising waste”. Her work featured curved shapes, unique colour combinations, and reflective details. “One of the greatest challenges was estimating whether the materials I had would suffice, which required careful planning and creativity.” She even used leftovers to create accessories like bags.
‘Sustainability is a personal value for Szabó: “In my family, recycling has always been important. I was thrilled to bring that focus into this project Looking ahead, she dreams of living in Tuscany, where the Italian lifestyle and sustainable design harmoniously intersect. “I’ve always been drawn to the family-oriented, nature-connected Italian culture, which aligns well with my passion for sustainability.”
We extend our heartfelt congratulations to all the finalists and look forward to seeing how they continue to shape the future of sustainable fashion.
Re:Lindström 2024: Fashion show