Workwear is like a superhero’s cape – it strengthens the feeling of togetherness

For an everyday superhero Waltteri Hakkinen each day brings unique challenges. Waltteri works at Atria as a quality supervisor which means that the quality of Atria’s meat products, consumed by millions of people in Finland, rests on his shoulders. On his spare time, Waltteri fights battles in a different ring as he also is a star in mixed martial arts.

“If I had a superpower, it would be laser-sharp vision. I notice it right away if something goes wrong. The best moment for me is when I get the problem solved. It’s a bit like succeeding in a mixed martial arts. The dopamine flows in the same way,” says Waltteri.

Being without quality workwear would be as being without a superhero cape for Waltteri. “High-quality workwear is very important in my job. It guarantees that no impurities contaminate the production line. For me it is important that our products remain safe and the food is exactly as clean as we promise our customers. We have high quality standards and we stick by them,” says Waltteri.

“Lindström’s clothes are like a superhero’s cape. When everyone has the same workwear, it feels like we’re all working towards the same goals,” he continues.


Intelligent workwear brings cost-savings

Lindström’s and Atria’s cooperation started three years ago when the companies decided to pilot intelligent workwear at Atria together. Intelligence of the workwear is based on UHF RFID* technology which enables following the lifecycle of workwear. Among other things, this means data about how many times the workwear has been washed, how many of them the customer has in circulation and where it is located.

“We at Atria are aware that workwear plays a very important role. Our collaboration with Lindström has lasted for exactly three years, and we feel like it’s a true partnership. This means mutual care for one another in a cost-effective manner,” says Jarkko Kuusisto, Purchaser at Atria.

“Lindström’s intelligent workwear technology has reduced the size of our workwear warehouse by over 6000 pieces, which is a substantial decrease.”

At Atria the vision for the future is to get everyone in their corporation to wear intelligent workwear. Would you also like to offer the best for your everyday superheroes?

*Ultra-high-frequency (UHF), Radio Frequency Identification

To help you choose the right workwear!

With the help of this mini-guide, you will get it right when it comes to workwear:


  • Buy or rent workwear?
  • How to be sure that you have workwear that complies with legislation?
  • Meeting your industry’s challenges. Every industry requires different functionalities from their workwear.
  • What are the biggest differences between buying or renting?


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