Swedish electric performance car brand, Polestar (Nasdaq: PSNY), will open its UK flagship Space at the iconic Battersea Power Station on Friday 14th October 2022, when the Grade II* listed building opens its doors to the public for the first time in history!
The Space will form part of the London landmark’s new retail and leisure offering and continues to buck the traditional automotive retail model by championing a direct-to-consumer, digital-first sales approach.
Featuring the same minimalist design that all Spaces are now known for, Polestar Battersea Power Station will be situated on the ground floor near the building’s southern entrance, which opens onto Malaysia Square and Electric Boulevard, a new pedestrianised high street for London. The Space will be one of over 100 shops, bars, restaurants, and leisure venues that call Battersea Power Station home, with the first wave of retailers opening their doors on 14th October 2022. This has been welcomed by locals due to the increased job opportunities and awareness in the local area.
Visitors to the new Space will be able to interact with non-commissioned Polestar Specialists to gain information about the brand and how to order their own car if required. Guests can also take a test drive of Polestar 2 from the facility with a one-hour drive route from the site’s car park.
As its flagship, Polestar Battersea Power Station has enough room to display up to five vehicles and joins Manchester Trafford Centre and Solihull Touchwood Centre as the third full Space opening in the UK. Manchester is the location of our state-of-the-art laundry facility, our customer’s workwear enters the laundry site and goes through the full laundry process which can be seen here!
Lindström offers a diverse range of services, including a workwear rental laundry service, offering comprehensive solutions, to improve not only our customer’s occupational safety but also their corporate image. Our rental service covers clothing complete with a laundry service, maintenance, repairs, deliveries, storage, and at the end, final disposal, all within one agreed, weekly cost.
Jonathan Goodman, Head of Polestar UK, said: “The opening of Polestar Battersea Power Station is a great moment for our Brand in the UK. It will allow potential customers to discover Polestar in a relaxing and informed environment, enabling them to define their own shopping experience and reinforcing our determination to change the face of automotive retail. Battersea Power Station is such an iconic location in the UK and we can’t wait to invite visitors into our flagship Space from the 14th of October, whether for a test drive, to learn more about Polestar, or to take part in one of the many events we’ll have taken place.”
Sam Cotton, Head of Leasing at Battersea Power Station, said: “We are really pleased that Polestar has chosen Battersea Power Station for their flagship store, which will add an exciting new dynamic to our retail and leisure offering.”
To discuss improving your automotive business through workwear rental, spill mats, or industrial wipers, please contact our team today.