
    {"id":20065,"date":"2026-02-10T12:13:01","date_gmt":"2026-02-10T12:13:01","guid":{"rendered":"https:\/\/lindstromgroup.com\/uk\/?p=20065"},"modified":"2026-02-25T17:25:45","modified_gmt":"2026-02-25T17:25:45","slug":"ryans-professional-journey-at-lindstrom-a-decade-of-development-and-contribution","status":"publish","type":"post","link":"https:\/\/lindstromgroup.com\/uk\/career-stories\/ryans-professional-journey-at-lindstrom-a-decade-of-development-and-contribution\/","title":{"rendered":"A Decade of Development and Contribution: Ryan Farren&#8217;s Career Story"},"content":{"rendered":"\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-style-default is-layout-flow wp-container-core-column-is-layout-92d440f1 wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-bottom:0\">\n<h2 class=\"wp-block-heading\"><strong>Fom customer-facing sales to a consultative approach<\/strong><\/h2>\n\n\n\n<p>Before joining Lindstr\u00f6m, Ryan developed a solid grounding in customer\u2011facing sales roles within fast\u2011paced, service\u2011driven environments. Spending six to seven years in the waste sector, he became adept at building rapport quickly, maintaining momentum, and navigating the demands of a dynamic operational setting.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong>Transition to Lindstr\u00f6m Through Strategic Acquisition<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Ryan joined United Services in December 2016, working primarily in industrial wipes with hygiene services included in the portfolio. Following Lindstr\u00f6m\u2019s acquisition of United Services in April 2017, he transitioned to Lindstrom as part of the strategic expansion. This move enabled him to leverage his practical, results\u2011focused approach within a larger and more structured business environment.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized has-custom-border\"><img decoding=\"async\" width=\"971\" height=\"1320\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3258.jpg\" alt=\"\" class=\"wp-image-20067\" style=\"border-radius:10px;object-fit:cover;width:400px;height:600px\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3258.jpg 971w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3258-221x300.jpg 221w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3258-753x1024.jpg 753w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3258-768x1044.jpg 768w\" sizes=\"(max-width: 971px) 100vw, 971px\" \/><figcaption class=\"wp-element-caption\"><strong>Ryan Farren, Area Sales Manager, UK<\/strong><\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong>Evolving Sales Capabilities at Lindstr\u00f6m<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Initially specialising in IWS, Ryan thrived in a fast\u2011moving sales environment where productivity and adaptability were essential. As the business evolved, so did his role, joining the High Value team and expanding into both IWS and WWS.<\/p>\n\n\n\n<p>This shift required a more strategic and consultative sales approach, supporting complex portfolios and larger prospective accounts. With this came a stronger emphasis on structured planning, value\u2011based selling, and a disciplined approach to planning and organisation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><strong>Developing Strategic Thinking, Patience, and Customer\u2011Centricity<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Approaching his tenth year at Lindstr\u00f6m in April, Ryan reflects on the professional growth the journey has provided. He highlights the importance of patience in longer sales cycles, along with a deeper focus on identifying customer challenges,finding solutions, demonstrating strategic value, and shaping a compelling vision for the customer.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em><em>\u201cI\u2019ve learned to be more structured in following the process to achieve the end result. I also plan more strategically in how I target focus sector customers.\u201d<\/em><\/em><\/p>\n<\/blockquote>\n\n\n\n<p>Ryan also emphasises the importance of empathy and cross\u2011functional collaboration\u2014understanding customer needs and working closely with internal teams to deliver the right solution.<\/p>\n\n\n\n<div style=\"height:46px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong><strong><strong><strong><strong><strong>A Culture Built on Trust, Openness, and Ownership<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Ask Ryan what he likes most about Lindstr\u00f6m, and it comes back to the people. He describes a close-knit culture that is open and honest, with a strong level of trust. It is the kind of environment where you can pick up the phone to anyone and get things moving.<\/p>\n\n\n\n<p>That trust links to how Ryan likes to work: with ownership and clear expectations. He values managers who empower people to deliver, as long as performance is there.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em><em><em>\u201cAs long as you meet your targets and KPIs, there\u2019s no need to micro\u2011manage people.\u201d<\/em><\/em><\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><strong><strong><strong><strong><strong>Life Beyond Work and Guidance for New Starters<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Outside of work, Ryan enjoys socialising and spending time with friends and family. He also keeps active by going to the gym, playing golf when he can, and following football and other sports.<\/p>\n\n\n\n<p>For someone new joining Lindstr\u00f6m, Ryan says the biggest surprise is often the working style. Despite being a large company, it feels less corporate than people expect. The environment is relaxed, but you need to be self-motivated, take accountability, and make the most of the freedom you are given.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized has-custom-border\"><img decoding=\"async\" width=\"1170\" height=\"1787\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3653.jpg\" alt=\"\" class=\"wp-image-20069\" style=\"border-radius:10px;aspect-ratio:0.5;object-fit:cover;width:400px;height:auto\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3653.jpg 1170w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3653-196x300.jpg 196w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3653-670x1024.jpg 670w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3653-768x1173.jpg 768w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/02\/IMG_3653-1006x1536.jpg 1006w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" \/><figcaption class=\"wp-element-caption\"><strong>Ryan in his spare time, enjoying Golf<\/strong><\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>In Summary<\/strong><\/h2>\n\n\n\n<p>Ryan\u2019s career at Lindstr\u00f6m reflects a journey of steady growth, increasing commercial responsibility, and alignment with a culture that values trust, empowerment, and performance. His experience demonstrates how the company supports long\u2011term career development while fostering an environment where individuals are encouraged to take responsibility and deliver meaningful results.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>If you&#8217;re seeking a workplace built on support, accountability, and development, Lindstr\u00f6m offers a strong foundation for building a lasting career.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-white-color has-red-background-color has-text-color has-background has-link-color wp-elements-5243a38c56078e992f2bdd2c67cf47cd\"><strong>Who:\u00a0\u00a0<\/strong>Ryan Farren<br><strong>Role at Lindstr\u00f6m:\u00a0<\/strong>Area Sales Manager, Workwear and Industrial Wipers<br><strong>Location:<\/strong> West-Midlands, UK<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n    <div \n        id=\"cta-with-image-block_498374ac2dfa01253884c7aa29ec99be\" \n        class=\"cta-with-image\"\n    >\n        <div class=\"cta__content\" style=\"color: #003f72; background-color: #ffffff\">\n            <div class=\"content__title\">Want to become a Lindstr\u00f6mer?<\/div>\n            <div class=\"content__description\">We are always open for new colleagues to join us. Check out our open positions or leave an open application \u2013 perhaps you too can become a part of Lindstr\u00f6m&#039;s circular economy story!<\/div>\n            <div class=\"content__button-links\">\n                                    <div class=\"button-link\">\n                        <a \n                            href=\"https:\/\/lindstromgroup.com\/uk\/careers\/open-positions\/\" \n                            style=\"background-color: #ca005d; color: #ffffff; border: 2px solid \"\n                        >\n                            Open positions                        <\/a>\n                    <\/div>\n                            <\/div>\n        <\/div>\n        <div class=\"cta__image\"><img decoding=\"async\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2026\/01\/Lindstrom_EB-2025_0116-1.jpg\" alt=\"\" \/><\/div>\n    <\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fom customer-facing sales to a consultative approach Before joining Lindstr\u00f6m, Ryan developed a solid grounding in customer\u2011facing sales roles within fast\u2011paced, service\u2011driven environments. Spending six&#8230;<\/p>\n","protected":false},"author":14,"featured_media":20066,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[169],"tags":[171,172],"coauthors":[20],"class_list":["post-20065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-career-stories","tag-careerstory","tag-lindstromlife"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sales Career at Lindstr\u00f6m UK | Ryan\u2019s 10-Year Journey<\/title>\n<meta name=\"description\" content=\"Discover Ryan\u2019s 10-year sales career at Lindstr\u00f6m, from fast-paced sales to high-value accounts, and what makes Lindstr\u00f6m a great place to grow.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta 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