{"id":19846,"date":"2025-10-29T14:31:33","date_gmt":"2025-10-29T14:31:33","guid":{"rendered":"https:\/\/lindstromgroup.com\/uk\/?p=19846"},"modified":"2025-10-29T14:39:12","modified_gmt":"2025-10-29T14:39:12","slug":"a-day-to-wear-it-pink-standing-together-for-a-cause-that-matters","status":"publish","type":"post","link":"https:\/\/lindstromgroup.com\/uk\/blog-posts\/a-day-to-wear-it-pink-standing-together-for-a-cause-that-matters\/","title":{"rendered":"A Day to Wear It Pink &#8211; Standing Together for a Cause That Matters"},"content":{"rendered":"\n    <div\n        id=\"block_a3095a78abe200162031d80da8cd5274\"\n        class=\"hero-sub hero-sub--block_a3095a78abe200162031d80da8cd5274  flex flex-col-reverse lg:flex-row justify-between bg-dark-blue text-white\"\n    >        \n        <div class=\"flex flex-col gap-5 pt-10 pb-5 grow px-5 lg:px-20\">\n            <div class=\"flex flex-col justify-center gap-3 grow max-w-[var(--container-text-max)]\">\n                <h1 class=\"!mb-0 !text-white !text-title-medium lg:!text-title-large !font-bold hyphens-auto break-words\">\n                    A Day to Wear It Pink                 <\/h1>\n    \n                <div class=\"hero-sub__description\">\n                    <p>Standing Together for a Cause That Matters<\/p>\n                <\/div>\n    \n                                    <div class=\"flex flex-col flex-wrap gap-3 mt-3 md:flex-row\">\n                                                                                                <\/div>\n                \n                            <\/div>\n                            <div class=\"font-bold hero-sub__breadcrumb text-body-small\">\n                        <span><span><a href=\"https:\/\/lindstromgroup.com\/uk\/\">Home<\/a><\/span><\/span>                <\/div>\n                    <\/div>\n\n        <div class=\"[&#038;_picture]:w-full flex h-full lg:h-auto max-h-[350px] lg:max-h-none lg:min-h-full w-full lg:w-[650px]\">\n            <img decoding=\"async\"\n                class=\"object-cover w-full h-full\"\n                src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1-r-1024x569.jpg\"\n                alt=\"Standing Together for a Cause That Matters\"\n            >\n        <\/div>\n    <\/div>\n\n\n\n        <div\n        id=\"block_279a173ece0763a88dde706ece74193c\" \n        class=\"anchor-link anchor-link--block_279a173ece0763a88dde706ece74193c \"\n        >\n            <div class=\"anchor-links__navbar lindstrom-container lindstrom-container--content has-scrolling-gradient\">\n                <ul>\n                                        <li class=\"navbar__item\">\n                        <a \n                            href=\"#Supporting-awareness\" \n                            onMouseOver=\"this.style.color='#003f72'\" \n                            onMouseOut=\"this.style.color='var(--color-grey-50)'\">\n                                Supporting Awareness                        <\/a>\n                    <\/li>\n                                        <li class=\"navbar__item\">\n                        <a \n                            href=\"#Building-Connections\" \n                            onMouseOver=\"this.style.color='#003f72'\" \n                            onMouseOut=\"this.style.color='var(--color-grey-50)'\">\n                                Building Connections                        <\/a>\n                    <\/li>\n                                        <li class=\"navbar__item\">\n                        <a \n                            href=\"#Making-A-Difference\" \n                            onMouseOver=\"this.style.color='#003f72'\" \n                            onMouseOut=\"this.style.color='var(--color-grey-50)'\">\n                                Making A Difference                        <\/a>\n                    <\/li>\n                                    <\/ul>\n            <\/div>\n        <\/div>\n    \n\n\n        <style>\n            .lindstrom-container--block_28f86cc5af7f19238f64e9f588e91d23 {                \n                padding-top: 35px;\n                padding-bottom: 35px;\n            }\n\n            @media screen and (min-width: 768px) {\n                .lindstrom-container--block_28f86cc5af7f19238f64e9f588e91d23 {\n                    padding-top: 35px;\n                    padding-bottom: 75px;\n                }\n            }\n        <\/style>\n    \n<div\n    class=\"lindstrom-container-wrapper lindstrom-container lindstrom-container--block_28f86cc5af7f19238f64e9f588e91d23 \"\n    id=\"block_28f86cc5af7f19238f64e9f588e91d23\"\n    style=\"background-color: #ffffff\"\n    >\n    <div class=\"lindstrom-container lindstrom-container--text items-stretch\">\n        \n\n        <div \n        id=\"Guide\" \n        class=\"cta-country\"\n    >\n        <div class=\"flex flex-col gap-5\" style=\"align-items: flex-start\">\n                            <h2 class='!text-title-small lg:!text-title-medium !text-grey-100 !font-bold !my-0'>                    Working together for a cause that matters                <\/h2>                                        <div class=\"cta-text\"><p>Some days remind us how powerful small actions can be. This week, our team at Lindstr\u00f6m joined our customer, <a href=\"https:\/\/www.cummins.com\/eu\/daventry-uk\" target=\"_blank\" rel=\"noopener\">Cummins<\/a>, at their Daventry site for <em>Wear It Pink<\/em>, a fundraising event in support of Breast Cancer Now.<\/p>\n<p>The day was filled with genuine warmth and purpose as employees came together to raise awareness and funds for those affected by breast cancer. From homemade bakes to creative raffle prizes, everyone involved contributed their time and effort to support the cause.<\/p>\n<\/div>\n                        <div class=\"cta-button-container cta-button-container--row\">\n                            <\/div>\n        <\/div>\n    <\/div>\n    \n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n        <div \n        id=\"Supporting-awareness\" \n        class=\"cta-country\"\n    >\n        <div class=\"flex flex-col gap-5\" style=\"align-items: flex-start\">\n                            <h3 class='!text-title-subhead lg:!text-title-small !text-grey-100 !font-bold !my-0'>                    Supporting awareness through action and education                <\/h3>                                        <div class=\"cta-text\"><p>To help make the day even more impactful, Lindstr\u00f6m donated \u00a3200 worth of vouchers to the event raffle, including one \u00a3100 voucher, one \u00a350 voucher, and two \u00a325 vouchers. All funds raised will go towards Breast Cancer Now\u2019s vital work in supporting people living with breast cancer and funding life-changing research.<\/p>\n<p>Throughout the day, we learned more about the impact of breast cancer, which affects 1 in 7 women in the UK. The sessions encouraged everyone to take proactive steps by learning how to check themselves, or their partners, for early signs of breast cancer. We also heard inspiring stories of recovery and resilience that reminded us of the importance of awareness, support, and hope.<\/p>\n<\/div>\n                        <div class=\"cta-button-container cta-button-container--row\">\n                            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full has-custom-border\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/3.jpg\" alt=\"\" class=\"wp-image-19849\" style=\"border-radius:20px;aspect-ratio:1;object-fit:cover\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/3.jpg 1080w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/3-300x300.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/3-1024x1024.jpg 1024w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/3-150x150.jpg 150w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/3-768x768.jpg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n        <div \n        id=\"CustomerIssues\" \n        class=\"cta-country\"\n    >\n        <div class=\"flex flex-col gap-5\" style=\"align-items: flex-start\">\n                                        <div class=\"cta-text\"><p>We were joined by the incredible local support group, <a href=\"https:\/\/www.breastfriends.co.uk\/\">Breast Friends<\/a>, who offered guidance, shared experiences, and lent a listening ear to anyone wanting to learn more about the help available.<\/p>\n<\/div>\n                        <div class=\"cta-button-container cta-button-container--row\">\n                            <\/div>\n        <\/div>\n    <\/div>\n    \n\n\n<div style=\"height:23px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n        <div \n        id=\"Building-Connections\" \n        class=\"cta-country\"\n    >\n        <div class=\"flex flex-col gap-5\" style=\"align-items: flex-start\">\n                            <h3 class='!text-title-subhead lg:!text-title-small !text-grey-100 !font-bold !my-0'>                    Building connections that go beyond business                <\/h3>                                        <div class=\"cta-text\"><p>Our skilled Account Manager <strong>Kerry Alebon<\/strong> and Marketing Coordinator <strong>Pav Panesar<\/strong> attended the event, joining in the activities and connecting with the Cummins team to show support for the cause. It was an opportunity to take part in something that truly matters.<\/p>\n<p>At Lindstr\u00f6m, we believe that meaningful relationships are built through shared values and genuine collaboration. Taking part in events like <em>Wear It Pink<\/em> reflects our commitment to <strong>Customer Dedication<\/strong>, one of our 2030 strategic goals focused on growing alongside our customers, supporting their initiatives, and making a positive impact together.<\/p>\n<\/div>\n                        <div class=\"cta-button-container cta-button-container--row\">\n                            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/2-1024x1024.jpg\" alt=\"\" class=\"wp-image-19848\" style=\"border-radius:20px\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/2-1024x1024.jpg 1024w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/2-300x300.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/2-150x150.jpg 150w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/2-768x768.jpg 768w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/2.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n        <div \n        id=\"Making-A-Difference\" \n        class=\"cta-country\"\n    >\n        <div class=\"flex flex-col gap-5\" style=\"align-items: flex-start\">\n                            <h3 class='!text-title-subhead lg:!text-title-small !text-grey-100 !font-bold !my-0'>                    Gratitude for a day that made a difference                <\/h3>                                        <div class=\"cta-text\"><p>A big thank you to the Cummins Daventry team for organising such an inspiring event and for inviting us to be part of it. Together, we\u2019ve shown that even small contributions can make a real difference.<\/p>\n<\/div>\n                        <div class=\"cta-button-container cta-button-container--row\">\n                            <\/div>\n        <\/div>\n    <\/div>\n    \n\n\n<figure class=\"wp-block-image size-large has-custom-border\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1-1024x1024.jpg\" alt=\"\" class=\"wp-image-19847\" style=\"border-radius:20px\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1-1024x1024.jpg 1024w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1-300x300.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1-150x150.jpg 150w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1-768x768.jpg 768w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/1.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:42px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img decoding=\"async\" width=\"766\" height=\"1024\" data-id=\"19851\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/20251028_104330-766x1024.jpg\" alt=\"\" class=\"wp-image-19851\" style=\"border-radius:20px\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/20251028_104330-766x1024.jpg 766w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/20251028_104330-224x300.jpg 224w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/20251028_104330-768x1027.jpg 768w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/20251028_104330-1149x1536.jpg 1149w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/20251028_104330.jpg 1532w\" sizes=\"(max-width: 766px) 100vw, 766px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large has-custom-border\"><img decoding=\"async\" width=\"1080\" height=\"1080\" data-id=\"19850\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/4-1024x1024.jpg\" alt=\"\" class=\"wp-image-19850\" style=\"border-radius:20px\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/4-1024x1024.jpg 1024w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/10\/2025\/10\/4-300x300.jpg 300w, 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<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":70,"featured_media":19853,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-long-form.php","format":"standard","meta":{"_acf_changed":true,"inline_featured_image":false,"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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