{"id":18421,"date":"2025-02-27T12:08:04","date_gmt":"2025-02-27T10:08:04","guid":{"rendered":"https:\/\/lindstromgroup.com\/rs\/?p=18421"},"modified":"2025-05-13T13:42:16","modified_gmt":"2025-05-13T11:42:16","slug":"neto-nula-pranje-do-2050","status":"publish","type":"post","link":"https:\/\/lindstromgroup.com\/rs\/clanci\/neto-nula-pranje-do-2050\/","title":{"rendered":"Gradimo put ka neto-nula pranju do 2050."},"content":{"rendered":"\n<p><strong>Kada je Ville Konsti preuzeo ulogu potpredsednika za inovacije u postrojenjima i tehnologiji 2024. godine, suo\u010dio se sa zna\u010dajnim izazovom: na\u0161oj posvec\u0301enosti postizanju neto nultih emisija bila je potrebna jasna mapa puta za na\u0161e perionice. S obzirom na to da gas i elektri\u010dna energija doprinose vec\u0301ini emisija gasova staklene ba\u0161te u na\u0161im operacijama pranja tekstila, bilo je o\u010digledno na \u0161ta treba da usredsredimo svoje napore. Neto-nula (Net-Zero) program za pranje postao je jedna od na\u0161ih klju\u010dnih inicijativa za zna\u010dajno smanjenje emisije gasova staklene ba\u0161te iz na\u0161eg poslovanja.<\/strong><\/p>\n\n\n\n<p>Koncept <a href=\"https:\/\/lindstromgroup.com\/rs\/odrzivost\/na-putu-ka-neto-nuli-u-proizvodnji-radne-odece\/\" target=\"_blank\" rel=\"noreferrer noopener\">neto nula<\/a> pranja je jednostavan, ali zahtevan. Treba razviti jedan sveobuhvatan sistem za pranje tekstila koji ne emituje gasove staklene ba\u0161te u atmosferu. Da bi se ovo postiglo, potrebno je implementirati inovativna tehni\u010dka re\u0161enja u razli\u010ditim oblastima, uklju\u010dujuc\u0301i proizvodnju pare, povrat toplote, procese pranja i su\u0161enja i tretman otpadnih voda.<\/p>\n\n\n\n<p>\u201eOva re\u0161enja su poput LEGO kockica koje se uklapaju jedna sa drugom da bi izgradile na\u0161e neto-nula koncepte pranja tekstila\u201c, obja\u0161njava Konsti. \u201eSvaki komad doprinosi \u0161iroj slici, ili smanjenjem potro\u0161nje energije, ili okretanjem ka zelenijim izvorima energije. Kombinovanjem ovih re\u0161enja, uveren sam da mo\u017eemo skoro potpuno da elimini\u0161emo emisije koje proizvode na\u0161e perionice do 2050.<\/p>\n\n\n\n<p>Na\u0161i ciljevi su ambiciozni: da smanjimo emisije u celom na\u0161em lancu snabdevanja za 50% do 2030. godine i da postignemo smanjenje od 90% do 2050. \u0161to dovodi do neto nulte emisije. Energija i struja u perionicama trenutno \u010dine oko 24% na\u0161ih ukupnih emisija.<\/p>\n\n\n\n<div class=\"wp-block-columns has-border-color has-grey-50-border-color is-layout-flex wp-container-core-columns-is-layout-43fb7830 wp-block-columns-is-layout-flex\" style=\"border-width:2px;margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60);padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-container-core-quote-is-layout-5dafc681 wp-block-quote-is-layout-flow\">\n<p style=\"padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);font-style:italic;font-weight:100\">Inovativna tehni\u010dka re\u0161enja su poput LEGO kockica koje se uklapaju jedna sa drugom da bi izgradile na\u0161 koncept neto-nula pranja tekstila. Do 2050. godine, cilj nam je da se koncept neto-nula pranja implementira u svim na\u0161im objektima.<\/p>\n<cite>Ville Konsti, Potpredsednik inovacija u postrojenjima i tehnologiji, Lindstr\u00f6m<\/cite><\/blockquote>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-style-side-padding is-layout-flow wp-block-column-is-layout-flow\" style=\"font-size:7px;flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full is-resized has-custom-border is-style-rounded wp-duotone-unset-1\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/18\/2025\/02\/image-3-300x300-1.jpg\" alt=\"\" class=\"has-border-color has-white-border-color wp-image-18438\" style=\"object-fit:cover;width:204px;height:auto\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/18\/2025\/02\/image-3-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/18\/2025\/02\/image-3-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-h-2-font-size\">Konceptualizovana, ali i fleksibilna re\u0161enja <\/h2>\n\n\n\n<p>\u201eCilj nam je da razvijemo modularne koncepte koji su standardizovani, ali prilagodljivi lokalnim potrebama\u201c, ka\u017ee Konsti. \u201eNa primer, koncept bi mogao da uklju\u010duje odre\u0111ene ma\u0161ine za pranje i su\u0161enje ve\u0161a, ali elementi kao \u0161to su klimatizacija i tretman otpadnih voda mogu biti prilago\u0111eni jedinstvenim uslovima i zahtevima svake zemlje.<\/p>\n\n\n\n<p>Ovaj pristup podrazumeva kreiranje prilago\u0111enih re\u0161enja za razli\u010dite vrste ve\u0161a. U prvom talasu razvoja, na primer, bic\u0301e razvijen novi koncept pranja radne odec\u0301e. Inicijativa se oslanja na raznovrsnu stru\u010dnost Lindstr\u00f6movih timova i \u0161iroku mre\u017eu njegovih partnera.<\/p>\n\n\n\n<p>\u201eDa bismo postigli ovakvo re\u0161enje, moramo da sara\u0111ujemo sa dobavlja\u010dima opreme za tretman vode i pranje i  sa stru\u010dnjacima za dizajn. A moramo i da anga\u017eujemo nove tehni\u010dke partnere\u201c, ka\u017ee Konsti. \u201eNa\u0161 pristup je holisti\u010dki. Na primer, ako odlu\u010dimo da primenimo poseban sistem za rekuperaciju toplote, moramo tako\u0111e pa\u017eljivo planirati gde i kako c\u0301e se iskoristiti rekuperisana toplota.<\/p>\n\n\n\n<p>Kombinujuc\u0301i strukturirani dizajn sa lokalnom prilagodljivo\u0161c\u0301u, neto-nula program za pranje tekstila osigurava da se inovativna re\u0161enja mogu efikasno implementirati u razli\u010ditim kontekstima.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Welcome to the laundry journey of our workwear\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/fX9I6RVSvqQ?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/lindstromgroup.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Put na\u0161ih radnih uniformi od pogona u kojima se koriste, preko na\u0161ih perionica i nazad<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-h-2-font-size\">Nova re\u0161enja za sada\u0161nje i buduc\u0301e perionice<\/h2>\n\n\n\n<p>Put ka perionici neto-nula po\u010dinje sledec\u0301e godine. On \u0107e po\u010deti razvojem koncepta za perionice radne odec\u0301e i testiranjem tehni\u010dkih re\u0161enja za elektrifikaciju proizvodnje pare. Uvidi iz drugih postojec\u0301ih inicijativa c\u0301e igrati klju\u010dnu ulogu u oblikovanju ovih pomaka.<\/p>\n\n\n\n<p>\u201eVec\u0301 smo izvr\u0161ili zna\u010dajna ulaganja u pobolj\u0161anje energetske efikasnosti i na tom putu smo prikupili vredne lekcije\u201c, ka\u017ee Konsti. \u201eSledec\u0301i korak je da identifikujemo tehni\u010dka re\u0161enja za elektrifikaciju na\u0161ih perionica. I ko zna \u2013 re\u0161enja na bazi vodonika tako\u0111e mogu postati deo tog miksa u buduc\u0301nosti. Me\u0111utim, taj put sa sobom nosi i prili\u010dno neizvesnosti\u201d<\/p>\n\n\n\n<p>Razvoj nije ograni\u010den na buduc\u0301e koncepte; on uklju\u010duje i modernizaciju postojec\u0301ih perionica. Kombinacijom inovacija sa pa\u017eljivim planiranjem, ova inicijativa osigurava da i sada\u0161nji i buduc\u0301i operativni centri doprinose na\u0161im klimatskim ciljevima.<\/p>\n\n\n\n<p>\u201eNapredak se de\u0161ava u fazama\u201c, obja\u0161njava Konsti. \u201eMoramo da balansiramo izme\u0111u preostalog radnog veka postojec\u0301e opreme i smanjenja emisija postignutih novim tehnologijama. Me\u0111utim, do 2050. nam je cilj da koncept perionice neto-nula implementiramo u svim na\u0161im objektima.\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n    <div \n        id=\"cta-with-image-block_9563982351b7896c81d9aa6fe5fefefc\" \n        class=\"cta-with-image\"\n    >\n        <div class=\"cta__content\" style=\"color: #222222; background-color: #ffffff\">\n            <div class=\"content__title\">Tkanje neto-nula budu\u0107nosti<\/div>\n            <div class=\"content__description\">Zamislite svet u kome \u017eivotni ciklus na\u0161eg tekstila, od odr\u017eavanja do pranja, radi na \u010distu, obnovljivu energiju. Ovo nije samo neka vizija daleke buduc\u0301nosti. Cilj nam je da do 2050. godine to postane na\u0161a stvarnost.\r\n<\/div>\n            <div class=\"content__button-links\">\n                                    <div class=\"button-link\">\n                        <a \n                            href=\"https:\/\/lindstromgroup.com\/rs\/lindstrom\/odgovornost\/\" \n                            style=\"background-color: #578200; color: #FFFFFF; border: 2px solid \"\n                        >\n                            Pro\u010ditajte vi\u0161e                         <\/a>\n                    <\/div>\n                            <\/div>\n        <\/div>\n        <div class=\"cta__image\"><img decoding=\"async\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/18\/2025\/02\/Lindstrom_NetZero_visual_06_V01-1019x1024-1.jpg\" alt=\"\" \/><\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Neto-nula program za pranje je jedna od na\u0161ih klju\u010dnih inicijativa za zna\u010dajno smanjenje emisije gasova staklene ba\u0161te iz na\u0161eg poslovanja. Da bi se ovo postiglo, potrebno je implementirati inovativna tehni\u010dka re\u0161enja u razli\u010ditim oblastima, uklju\u010dujuc\u0301i proizvodnju pare, povrat toplote, procese pranja i su\u0161enja i tretman otpadnih voda.<\/p>\n","protected":false},"author":14,"featured_media":18422,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"inline_featured_image":false,"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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