{"id":276,"date":"2019-10-14T11:47:00","date_gmt":"2019-10-14T09:47:00","guid":{"rendered":"https:\/\/lindstromgroup.com\/fi\/?p=276"},"modified":"2024-07-16T12:25:33","modified_gmt":"2024-07-16T10:25:33","slug":"uskoisitko-jos-kertoisimme-kiertotalouden-olevan-nykyaan-hauskaa","status":"publish","type":"post","link":"https:\/\/lindstromgroup.com\/fi\/artikkelit\/uskoisitko-jos-kertoisimme-kiertotalouden-olevan-nykyaan-hauskaa\/","title":{"rendered":"Uskoisitko, jos kertoisimme kiertotalouden olevan nyky\u00e4\u00e4n hauskaa?"},"content":{"rendered":"\n<p><strong>Kiertotalous on termi, jota on k\u00e4ytetty i\u00e4t ajat, se esiintyy jatkuvasti mediassa, ja ihmiset alkavat selke\u00e4sti jo kyll\u00e4sty\u00e4 siihen. Me ty\u00f6skentelemme kiertotalouden kanssa p\u00e4ivitt\u00e4in vuokratekstiiliemme kautta, joten voiko sill\u00e4 en\u00e4\u00e4 mitenk\u00e4\u00e4n yll\u00e4tt\u00e4\u00e4?<\/strong><\/p>\n\n\n\n<p><em>Upcyclingilla<\/em> eli uusiok\u00e4yt\u00f6ll\u00e4 voi! Uusi Comfortan yhteisty\u00f6kumppani <a href=\"https:\/\/jouten.fi\/\">Jouten<\/a>, on suomalainen tutkiva suunnittelustudio, joka tekee normaaleista ja jopa hiukan tyls\u00e4n oloisista k\u00e4ytetyist\u00e4 pyyhkeist\u00e4 nyt laadukkaita muotivaatteita. Olisitko kuvitellut voivasi k\u00e4vell\u00e4 ymp\u00e4ri kaupunkia pyyhe p\u00e4\u00e4ll\u00e4? Frotee materiaalina on jo itsess\u00e4\u00e4n yll\u00e4tt\u00e4v\u00e4 valinta, jota et todenn\u00e4k\u00f6isesti odottaisi. Joutenilla on uskomaton kyky muuttaa vanhat ja k\u00e4ytetyt pyyhkeet innovatiivisiksi ja raikkaan n\u00e4k\u00f6isiksi asuiksi, joissa kelpaa n\u00e4ytt\u00e4yty\u00e4 yht\u00e4 luonnollisesti kaupungilla kuin m\u00f6kill\u00e4kin.<\/p>\n\n\n\n<p>Pyyhkeet, joita on k\u00e4ytetty viiden t\u00e4hden hotelleissa ymp\u00e4ri Suomea, p\u00e4\u00e4sev\u00e4t nyt jatkamaan kulkuansa modernin muodin joukossa. Kaikki heid\u00e4n <em>The<\/em> <em>ripped<\/em> <em>corner of a five-star hotel &#8211;<\/em>kes\u00e4mallistonsa vaatteet on valmistettu Comfortan materiaaleista. Tsekkaa alla olevista kuvista, mit\u00e4 kaikkea mallistossa on tarjolla!<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"300\" height=\"300\" data-id=\"1130\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-45-Lindstrom-300x300-1.jpg\" alt=\"\" class=\"wp-image-1130\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-45-Lindstrom-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-45-Lindstrom-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"300\" height=\"300\" data-id=\"1129\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-44-Lindstrom-300x300-1.jpg\" alt=\"\" class=\"wp-image-1129\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-44-Lindstrom-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-44-Lindstrom-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"300\" height=\"300\" data-id=\"1128\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-36-Lindstrom-300x300-1.jpg\" alt=\"\" class=\"wp-image-1128\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-36-Lindstrom-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-36-Lindstrom-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"300\" height=\"300\" data-id=\"1127\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-6-Lindstrom-300x300-1.jpg\" alt=\"\" class=\"wp-image-1127\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-6-Lindstrom-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-6-Lindstrom-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"300\" height=\"300\" data-id=\"1126\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-2-Lindstrom-300x300-1.jpg\" alt=\"\" class=\"wp-image-1126\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-2-Lindstrom-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-2-Lindstrom-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"300\" height=\"300\" data-id=\"1125\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-1-Lindstrom-300x300-1.jpg\" alt=\"\" class=\"wp-image-1125\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-1-Lindstrom-300x300-1.jpg 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/8\/2023\/11\/jouten-malli-1-Lindstrom-300x300-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>\u201dOlimme tutkineet yrityksi\u00e4 ja mahdollisesti k\u00e4ytett\u00e4viss\u00e4 olevia materiaaleja jo jonkin aikaa, mik\u00e4 lopulta johti meid\u00e4t Comfortalle. Materiaalit ovat todella korkealaatuisia, kest\u00e4vi\u00e4 ja j\u00e4m\u00e4k\u00f6it\u00e4. Pyyhkeiden tasainen laatu mahdollistaa meille my\u00f6s tasaisen tuotannon. Kuluttajat ajattelevat usein, ett\u00e4 kierr\u00e4tysmateriaalit ovat jotenkin huonompia kuin uudet, mutta n\u00e4hdess\u00e4\u00e4n n\u00e4m\u00e4 materiaalit ja tuotteet, huomaa selke\u00e4sti, ett\u00e4 se ei pid\u00e4 paikkaansa t\u00e4ss\u00e4 tapauksessa\u201d, kertovat suunnittelija- ja perustajaduo <strong>Emmi Lonka<\/strong> ja <strong>Eljas<\/strong><strong> Pajamies<\/strong>.<\/p>\n\n\n\n<p>Pyyhkeiden ja kiertotalouden ei tarvitse en\u00e4\u00e4 n\u00e4ytt\u00e4\u00e4 tylsilt\u00e4. N\u00e4m\u00e4 harmoniset ja rauhoittavat vaatteet sopivat erinomaisesti mukavaan m\u00f6kkivaatetukseen, mutta voit yht\u00e4 hyvin k\u00e4ytt\u00e4\u00e4 niit\u00e4 kaupungilla. Kun ihmiset k\u00e4velev\u00e4t ymp\u00e4ri kaupunkia Jouten-vaatteet yll\u00e4\u00e4n, yll\u00e4ttyneet vastaantulijat haluavat usein koskettaa materiaalia ja kysyv\u00e4t, mist\u00e4 vaatteet tulevat.<\/p>\n\n\n\n<p>Joutenin filosofia tiivistyy hyvin yrityksen nimeen: \u201c<em>jouten (adv.) = kiireisen aikataulun ja hektisten ajatusten hellitt\u00e4misen seurauksena syntynyt hedelm\u00e4llinen mielen maaper\u00e4, jossa ideoiden ja uudistuneiden n\u00e4k\u00f6kulmien on mahdollista kukoistaa.\u201d&nbsp;<\/em><\/p>\n\n\n\n<p>T\u00e4h\u00e4n menness\u00e4 300 kg froteeta on muutettu vaatteiksi Joutenin toimesta. Nyt he ovat keskittyneet vain yhteen materiaalin, joten voit kuvitella, mit\u00e4 he voisivatkaan keksi\u00e4 muista materiaaleistamme tulevaisuudessa. Innolla odotamme heid\u00e4n seuraavia askeliaan ja uusia ideoitaan.<\/p>\n\n\n\n<p class=\"has-text-align-center has-h-3-font-size\"><strong><em>Originated from Comforta<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kiertotalous on termi, jota on k\u00e4ytetty i\u00e4t ajat, se esiintyy jatkuvasti mediassa, ja ihmiset alkavat selke\u00e4sti jo kyll\u00e4sty\u00e4 siihen. Me ty\u00f6skentelemme kiertotalouden kanssa p\u00e4ivitt\u00e4in vuokratekstiiliemme&#8230;<\/p>\n","protected":false},"author":34,"featured_media":1132,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[21],"tags":[23,40],"post_folder":[],"coauthors":[48],"class_list":["post-276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artikkelit","tag-kiertotalous","tag-tekstiilijate"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Uskoisitko, jos kertoisimme kiertotalouden olevan nyky\u00e4\u00e4n hauskaa? - Lindstr\u00f6m Suomi<\/title>\n<meta name=\"description\" content=\"Comfortan yhteisty\u00f6kumppani Jouten, on suomalainen tutkiva suunnittelustudio, joka tekee k\u00e4ytetyist\u00e4 pyyhkeist\u00e4 laadukkaita muotivaatteita.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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