{"id":20454,"date":"2026-11-09T13:23:32","date_gmt":"2026-11-09T12:23:32","guid":{"rendered":"https:\/\/lindstromgroup.com\/cz\/?p=20454"},"modified":"2026-11-09T22:08:38","modified_gmt":"2026-11-09T21:08:38","slug":"rohoze-s-logem-pro-retezce-a-pobocky","status":"publish","type":"post","link":"https:\/\/lindstromgroup.com\/cz\/article\/rohoze-s-logem-pro-retezce-a-pobocky\/","title":{"rendered":"Roho\u017ee s logem pro cel\u00fd \u0159et\u011bzec: jednotn\u00fd branding pobo\u010dek bez starost\u00ed"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Provozovatel\u00e9 obchodn\u00edch \u0159et\u011bzc\u016f a fran\u0161\u00edz v\u011bt\u0161inou maj\u00ed sjednocen\u00fd nejen sortiment a kvalitu slu\u017eeb, ale tak\u00e9 branding pobo\u010dek. Z\u00e1kazn\u00edk by m\u011bl hned u vstupu poznat zna\u010dku, a to na ka\u017ed\u00e9 pobo\u010dce stejn\u011b. \u0158e\u0161en\u00edm mohou b\u00fdt <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/cistici-rohoze-na-miru\/\">designov\u00e9 vstupn\u00ed roho\u017ee s logem<\/a> se servisn\u00ed slu\u017ebou pravideln\u00e9 v\u00fdm\u011bny za \u010dist\u00e9. Centr\u00e1ln\u00ed fakturace usnad\u0148uje administrativu, zat\u00edmco jednotn\u011b nastaven\u00fd design pom\u00e1h\u00e1 udr\u017eovat soulad s brand manu\u00e1lem zna\u010dky. A za\u010d\u00edt m\u016f\u017eete v mal\u00e9m, t\u0159eba jen na vybran\u00fdch pobo\u010dk\u00e1ch.<\/strong><\/p>\n\n\n\n<h2 id=\"h-proc-na-cistici-rohozi-u-vstupu-zalezi-vic-nez-se-zda\" class=\"wp-block-heading\">Pro\u010d na \u010distic\u00ed roho\u017ei u vstupu z\u00e1le\u017e\u00ed v\u00edc, ne\u017e se zd\u00e1<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vstup vytv\u00e1\u0159\u00ed prvn\u00ed dojem u z\u00e1kazn\u00edka je\u0161t\u011b p\u0159edt\u00edm, ne\u017e oslov\u00ed obsluhu pobo\u010dky. Upraven\u00fd prostor posiluje pocit d\u016fv\u011bry a spole\u010dn\u011b s logem na fas\u00e1d\u011b a oble\u010den\u00edm person\u00e1lu <a href=\"https:\/\/lindstromgroup.com\/cz\/article\/branding-a-image-firmy\/\">pom\u00e1h\u00e1 budovat zna\u010dku<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud v\u0161ak m\u00e1 jedna prodejna udr\u017eovanou vstupn\u00ed roho\u017e s logem firmy, ale druh\u00e1 opot\u0159ebovanou \u0161edivou roho\u017eku z obchodu, nep\u016fsob\u00ed to na z\u00e1kazn\u00edky dob\u0159e. <strong>Negativn\u00ed dojem z jedn\u00e9 n\u00e1v\u0161t\u011bvy se prom\u00edtne do vn\u00edm\u00e1n\u00ed cel\u00e9ho \u0159et\u011bzce<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ve spole\u010dnosti Lindstr\u00f6m vyr\u00e1b\u00edme a pronaj\u00edm\u00e1me <strong>jednotn\u00e9 designov\u00e9 roho\u017ee pro cel\u00e9 s\u00edt\u011b prodejen a pobo\u010dek<\/strong>, a to v souladu s brand manu\u00e1lem zna\u010dky. Zvolit si m\u016f\u017eete potisk s logem \u010di jin\u00fdm motivem, firemn\u00ed barvy, rozm\u011bry a\u017e do velikosti n\u011bkolika metr\u016f \u010di r\u016fzn\u00e9 tvary, od b\u011b\u017en\u00e9ho obd\u00e9ln\u00edku a\u017e po origin\u00e1ln\u00ed p\u016flkruh, elipsu \u010di \u0161esti\u00faheln\u00edk.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vzhled \u010distic\u00ed z\u00f3ny tak snadno sjednot\u00edte s konceptem pobo\u010dky, p\u0159\u00edpadn\u011b dle pot\u0159eby podpo\u0159\u00edte konkr\u00e9tn\u00ed produkt, sez\u00f3nn\u00ed nab\u00eddku \u010di komunika\u010dn\u00ed t\u00e9ma.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-2.webp\" alt=\"Hn\u011bd\u00e1 vstupn\u00ed roho\u017e s b\u00edl\u00fdm logem Hyundai u prosklen\u00e9ho vchodu do autosalonu s vystaven\u00fdmi automobily.\" class=\"wp-image-20457\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-2.webp 1024w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-2-300x225.webp 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-2-768x576.webp 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Obr\u00e1zek: \u010cistic\u00ed roho\u017e s logem podpo\u0159\u00ed va\u0161i zna\u010dku, produkt nebo komunika\u010dn\u00ed t\u00e9ma.<\/em><\/figcaption><\/figure>\n\n\n\n<h3 id=\"h-cim-se-rohoz-s-logem-pro-retezec-lisi-od-seriove-vyrabenych-rohozi\" class=\"wp-block-heading\">\u010c\u00edm se roho\u017e s logem pro \u0159et\u011bzec li\u0161\u00ed od s\u00e9riov\u011b vyr\u00e1b\u011bn\u00fdch roho\u017e\u00ed?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e9riov\u011b <strong>vyr\u00e1b\u011bn\u00e1 roho\u017e z obchodu je univerz\u00e1ln\u00ed<\/strong>. M\u00e1 dan\u00fd rozm\u011br, barvu i vzor a na ka\u017ed\u00e9 pobo\u010dce m\u016f\u017ee vypadat jinak, podle toho, kde ji kdo koupil a jak se o ni star\u00e1 nebo nestar\u00e1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vstupn\u00ed roho\u017ee na m\u00edru <strong>vytv\u00e1\u0159ej\u00ed sjednocen\u00fd vzhled, ale tak\u00e9 mohou pomoci pobo\u010dky od sebe odli\u0161it<\/strong>. Jednotn\u00fd vizu\u00e1l zna\u010dky s logem firmy m\u016f\u017eete pro r\u016fzn\u00e9 provozy obm\u011b\u0148ovat, nap\u0159\u00edklad podle jejich d\u016fle\u017eitosti (vlastn\u00ed vs. partnersk\u00e1 prodejna), kl\u00ed\u010dov\u00e9ho sortimentu (nap\u0159. pobo\u010dka pro firemn\u00ed vs. b\u011b\u017en\u00e9 klienty), lokality \u010di sez\u00f3ny (v\u00e1no\u010dn\u00ed design apod.).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spole\u010dn\u011b s <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/pronajem-pracovnich-odevu\/pracovni-odevy-pro-retail-a-maloobchod\/\">pracovn\u00edmi od\u011bvy s logem<\/a> pom\u00e1haj\u00ed roho\u017ee na m\u00edru posilovat <strong>zapamatovatelnost a d\u016fv\u011bryhodnost zna\u010dky<\/strong>.<\/p>\n\n\n\n<h2 id=\"h-koupena-cistici-rohoz-vs-pronajata-jak-se-projevi-rozdil-na-padesati-pobockach\" class=\"wp-block-heading\">Koupen\u00e1 \u010distic\u00ed roho\u017e vs. pronajat\u00e1: jak se projev\u00ed rozd\u00edl na pades\u00e1ti pobo\u010dk\u00e1ch<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><\/td><td><strong>Koupen\u00e1 \u010distic\u00ed roho\u017e<\/strong><\/td><td><strong>Pronajat\u00e1 \u010distic\u00ed roho\u017e Lindstr\u00f6m se servisem<\/strong><\/td><\/tr><tr><td><strong>Kdo \u010dist\u00ed roho\u017ee<\/strong><\/td><td>Ka\u017ed\u00e1 pobo\u010dka dle vlastn\u00edch kapacit. Standardy nejsou jednotn\u00e9.<\/td><td>Pracovn\u00edci Lindstr\u00f6m v domluven\u00fdch intervalech a podle jasn\u011b nastaven\u00fdch standard\u016f.<\/td><\/tr><tr><td><strong>Kdo hl\u00edd\u00e1 stav roho\u017e\u00ed<\/strong><\/td><td>V\u011bt\u0161inou vedouc\u00ed pobo\u010dky v r\u00e1mci zb\u011b\u017en\u00e9 kontroly stavu interi\u00e9ru.<\/td><td>Pracovn\u00edci Lindstr\u00f6m p\u0159i ka\u017ed\u00e9m \u010di\u0161t\u011bn\u00ed.<\/td><\/tr><tr><td><strong>Jak vstupn\u00ed roho\u017ee vypadaj\u00ed po roce<\/strong><\/td><td>Na ka\u017ed\u00e9 pobo\u010dce jinak. Logo m\u016f\u017ee blednout, roho\u017e se m\u016f\u017ee po\u0161kodit.<\/td><td>Roho\u017ee Lindstr\u00f6m jsou odoln\u00e9 a st\u00e1lobarevn\u00e9. P\u0159i po\u0161kozen\u00ed jsou automaticky vym\u011bn\u011bny bez p\u0159\u00edplatku.<\/td><\/tr><tr><td><strong>Co kdy\u017e se roho\u017e zni\u010d\u00ed?<\/strong><\/td><td>N\u00e1sleduje \u010dasto zdlouhav\u00e9 kole\u010dko hl\u00e1\u0161en\u00ed, schvalov\u00e1n\u00ed a n\u00e1kupu nov\u00e9.<\/td><td>Roho\u017e je ihned opravena nebo vym\u011bn\u011bna bez p\u0159\u00edplatku, kontinuita slu\u017eby je v\u017edy zachov\u00e1na.<\/td><\/tr><tr><td><strong>Co se stane s roho\u017e\u00ed na konci \u017eivotnosti<\/strong><\/td><td>Vyhazuje se.<\/td><td>Lindstr\u00f6m vy\u0159azen\u00e9 \u010distic\u00ed roho\u017ee recykluje.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Reklamn\u00ed plocha na \u010distic\u00ed z\u00f3n\u011b funguje nejl\u00e9pe, kdy\u017e je roho\u017e \u010dist\u00e1 a v dobr\u00e9m stavu. U\u0161pin\u011bn\u00e1, potrhan\u00e1 \u010di vybledl\u00e1 roho\u017e m\u016f\u017ee naopak zna\u010dce u\u0161kodit. Designov\u00e9 roho\u017ee Lindstr\u00f6m jsou ur\u010deny <strong>pro intenzivn\u00ed z\u00e1t\u011b\u017e a vydr\u017e\u00ed p\u0159es 250 \u010di\u0161t\u011bn\u00ed<\/strong>.<\/p>\n\n\n\n<h2 id=\"h-jak-pronajate-cistici-rohoze-s-logem-usetri-starosti-vedoucim-pobocek\" class=\"wp-block-heading\">Jak pronajat\u00e9 \u010distic\u00ed roho\u017ee s logem u\u0161et\u0159\u00ed starosti vedouc\u00edm pobo\u010dek?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vedouc\u00ed pobo\u010dky by se m\u011bl soust\u0159edit p\u0159edev\u0161\u00edm na obchodn\u00ed c\u00edle, person\u00e1ln\u00ed ot\u00e1zky a provoz. Pokud se mus\u00ed starat i o vstupn\u00ed roho\u017ee, p\u0159ib\u00fdv\u00e1 mu dal\u0161\u00ed \u00fakol. Nejde p\u0159itom o banalitu, ale o pravidelnou povinnost, kter\u00e1 obn\u00e1\u0161\u00ed <strong>v\u00fdb\u011br a n\u00e1kup vhodn\u00fdch kus\u016f, zaji\u0161t\u011bn\u00ed jejich pravideln\u00e9 \u00fadr\u017eby a \u010di\u0161t\u011bn\u00ed, ka\u017edodenn\u00ed dohled nad jejich stavem a \u0159e\u0161en\u00ed reklamac\u00ed s dodavateli<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S pron\u00e1jmem roho\u017e\u00ed na m\u00edru od na\u0161\u00ed spole\u010dnosti v\u00e1m v\u0161echny tyto starosti odpadnou. Technik <strong>v domluven\u00fdch intervalech p\u0159iveze \u010distou roho\u017e<\/strong> a \u0161pinavou odveze do na\u0161\u00ed pr\u00e1delny, ani\u017e byste museli cokoli \u0159e\u0161it. V pr\u00e1deln\u011b roho\u017ee nejen vy\u010dist\u00edme, ale tak\u00e9 zkontrolujeme jejich stav a p\u0159\u00edpadn\u011b je oprav\u00edme.<\/p>\n\n\n\n<h3 id=\"h-7-vyhod-pronajmu-cisticich-rohozi-lindstrom\" class=\"wp-block-heading\">7 v\u00fdhod pron\u00e1jmu \u010distic\u00edch roho\u017e\u00ed Lindstr\u00f6m<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Reklama na podlaze <a href=\"https:\/\/lindstromgroup.com\/cz\/article\/udrzitelny-a-funkcni-branding\/\">podpo\u0159\u00ed va\u0161i zna\u010dku<\/a>, produkt nebo komunika\u010dn\u00ed t\u00e9ma.<\/li>\n\n\n\n<li>Na\u0161e <a href=\"https:\/\/lindstromgroup.com\/cz\/vstupni-cistici-rohoze-a-zony\/\">\u010distic\u00ed z\u00f3ny zachyt\u00ed a\u017e 90 % ne\u010distot a vlhkosti<\/a>, d\u00edky \u010demu\u017e pom\u00e1haj\u00ed udr\u017eovat interi\u00e9r pobo\u010dky \u010dist\u00fd, bezpe\u010dn\u00fd a reprezentativn\u00ed.<\/li>\n\n\n\n<li>\u010cistic\u00ed roho\u017ee chr\u00e1n\u00ed podlahy p\u0159ed po\u0161kr\u00e1b\u00e1n\u00edm, proto\u017ee zachyt\u00e1vaj\u00ed kam\u00ednky a p\u00edsek z obuvi.<\/li>\n\n\n\n<li>\u010cistic\u00ed roho\u017ee omezuj\u00ed rozsah \u00faklidu, \u010d\u00edm\u017e sni\u017euj\u00ed i provozn\u00ed n\u00e1klady.<\/li>\n\n\n\n<li>Profesion\u00e1ln\u00ed \u00fadr\u017eba prob\u00edh\u00e1 v na\u0161ich specializovan\u00fdch pr\u00e1deln\u00e1ch, kde roho\u017ee \u010dist\u00edme, kontrolujeme a opravujeme.<\/li>\n\n\n\n<li>P\u0159i provozn\u00edch zm\u011bn\u00e1ch jednodu\u0161e roho\u017ee vr\u00e1t\u00edte, p\u0159iobjedn\u00e1te nebo p\u0159esunete na jinou pobo\u010dku. Plat\u00edte pouze za skute\u010dn\u011b vyu\u017e\u00edvan\u00e9 kusy.<\/li>\n\n\n\n<li>Pokud se n\u011bjak\u00e1 roho\u017e zni\u010d\u00ed, automaticky ji vym\u011bn\u00edme bez p\u0159\u00edplatku a ekologicky zrecyklujeme.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ov\u011b\u0159te si p\u0159\u00ednosy servisn\u00edho pron\u00e1jmu v praxi. Objednejte si nez\u00e1vazn\u00fd <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/tydenni-test-cisticich-rohozi-zdarma\/\">t\u00fddenn\u00ed test zdarma<\/a>.<\/p>\n\n\n\n<h2 id=\"h-proc-je-vyhodna-jedna-smlouva-pro-celou-sit\" class=\"wp-block-heading\">Pro\u010d je v\u00fdhodn\u00e1 jedna smlouva pro celou s\u00ed\u0165?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pron\u00e1jem reklamn\u00edch roho\u017e\u00ed pro \u0159et\u011bzce doporu\u010dujeme \u0159e\u0161it v r\u00e1mci jedn\u00e9 smlouvy hned z n\u011bkolika d\u016fvod\u016f. T\u011bmi hlavn\u00edmi jsou <strong>m\u00e9n\u011b administrativy a v\u011bt\u0161\u00ed flexibilita<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Je b\u011b\u017en\u00e9, \u017ee jedna pobo\u010dka skon\u010d\u00ed, druh\u00e1 se otev\u0159e a t\u0159et\u00ed p\u0159est\u011bhuje. Pokud \u0159e\u0161\u00edte roho\u017ee centr\u00e1ln\u011b, <strong>m\u016f\u017eete m\u00edsta z\u00e1vozu m\u011bnit dle aktu\u00e1ln\u00edch pot\u0159eb<\/strong> i b\u011bhem trv\u00e1n\u00ed smlouvy, a to jednodu\u0161e v aplikaci eLindstr\u00f6m. Nepot\u0159ebnou roho\u017e za\u0159ad\u00edme na jinou pobo\u010dku. Pokud pro ni ji\u017e nem\u00e1te vyu\u017eit\u00ed, odvezeme ji do skladu, kde po\u010dk\u00e1 na dal\u0161\u00ed nasazen\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jak funguje na\u0161e slu\u017eba <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-pronajem-cisticich-rohozi\/\">pron\u00e1jmu \u010distic\u00edch roho\u017e\u00ed<\/a> pro \u0159et\u011bzce v praxi?<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>P\u0159ed podpisem smlouvy spole\u010dn\u011b <strong>vybereme pobo\u010dky a vhodn\u00e9 typy roho\u017e\u00ed na m\u00edru<\/strong> pro ka\u017edou z nich.<\/li>\n\n\n\n<li>Navrhneme pro v\u00e1s roho\u017e s logem nebo ve firemn\u00edch barv\u00e1ch. Design schvalujete jednou pro celou s\u00ed\u0165.<\/li>\n\n\n\n<li>Optim\u00e1ln\u00ed interval v\u00fdm\u011bny nastav\u00edme podle vyt\u00ed\u017eenosti u ka\u017ed\u00e9ho vstupu. Na podzim a v zim\u011b, kdy jsou n\u00e1roky na \u010distotu vy\u0161\u0161\u00ed, m\u016f\u017eete zvolit \u010dast\u011bj\u0161\u00ed v\u00fdm\u011bnu.<\/li>\n\n\n\n<li>Roho\u017ee vyrob\u00edme, dovezeme a um\u00edst\u00edme na zvolen\u00e9 m\u00edsto. <strong>Pravideln\u011b je m\u011bn\u00edme za \u010dist\u00e9<\/strong>.<\/li>\n\n\n\n<li>Slu\u017eby fakturujeme na centr\u00e1lu, roho\u017ee zav\u00e1\u017e\u00edme na jednotliv\u00e9 pobo\u010dky dle jejich pot\u0159eb.<\/li>\n\n\n\n<li>Opravy, n\u00e1hrady i recyklaci \u0159e\u0161\u00edme my. Jsou zahrnuty v cen\u011b slu\u017eby, <strong>\u017e\u00e1dn\u00e9 nenad\u00e1l\u00e9 v\u00fddaje v\u00e1s tedy ne\u010dekaj\u00ed<\/strong>.<\/li>\n\n\n\n<li>V aplikaci <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/elindstrom\/\">eLindstr\u00f6m<\/a> vid\u00ed mana\u017ee\u0159i jednotliv\u00fdch pobo\u010dek i centr\u00e1la, kde je kolik roho\u017e\u00ed a jak \u010dasto se m\u011bn\u00ed. V p\u0159\u00edpad\u011b pot\u0159eby lze parametry slu\u017eby na p\u00e1r klik\u016f upravit.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 id=\"h-cela-republika-jeden-standard-cistoty-a-reprezentace\" class=\"wp-block-heading\">Cel\u00e1 republika, jeden standard \u010distoty a reprezentace<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e1\u0161 v\u00fdm\u011bnn\u00fd servis roho\u017e\u00ed pokr\u00fdv\u00e1 celou \u010ceskou republiku. \u010cechy obsluhuje na\u0161e pr\u00e1delna v \u017debr\u00e1ku, Moravu pr\u00e1delna v Olomouci. T\u00edmto zp\u016fsobem zaji\u0161\u0165ujeme servis nap\u0159\u00edklad pro v\u0161echny drogerie Rossmann v \u010cR. <strong>Smlouva a fakturace jsou \u0159e\u0161eny centr\u00e1ln\u011b<\/strong>, co\u017e usnad\u0148uje mana\u017eer\u016fm pobo\u010dek administrativu. Roho\u017ee zav\u00e1\u017e\u00edme na jednotliv\u00e9 pobo\u010dky.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-3-1024x683.webp\" alt=\"Velk\u00e1 designov\u00e1 roho\u017e s barevn\u00fdmi pruhy p\u0159ed prodejn\u00edm pultem restaurace, kde obsluhuj\u00ed zam\u011bstnankyn\u011b v \u010derven\u00fdch pracovn\u00edch od\u011bvech.\" class=\"wp-image-20458\" srcset=\"https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-3-1024x683.webp 1024w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-3-300x200.webp 300w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-3-768x512.webp 768w, https:\/\/d2ris6qfzcz0wn.cloudfront.net\/wp-content\/uploads\/sites\/25\/2026\/11\/lindstrom-rohoze-s-logem-pro-retezce-a-pobocky-112026-3.webp 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Obr\u00e1zek: U fran\u0161\u00edz je jednotn\u00fd vzhled pobo\u010dek d\u016fle\u017eit\u00fdm prvkem zna\u010dky.<\/em><\/figcaption><\/figure>\n\n\n\n<h2 id=\"h-vstupni-rohoze-nemusite-pronajimat-hned-pro-celou-sit-pobocek-jak-zacit\" class=\"wp-block-heading\">Vstupn\u00ed roho\u017ee nemus\u00edte pronaj\u00edmat hned pro celou s\u00ed\u0165 pobo\u010dek. Jak za\u010d\u00edt?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pron\u00e1jem \u010dist\u00edc\u00edch roho\u017e\u00ed pro rozs\u00e1hlou s\u00ed\u0165 prodejen, provozoven nebo restaurac\u00ed je strategick\u00fd krok, kter\u00fd by m\u011bl b\u00fdt zalo\u017een\u00fd na datech. Proto <strong>\u0159et\u011bzc\u016fm nab\u00edz\u00edme mo\u017enost zku\u0161ebn\u00edho pilotu<\/strong>. Parametry a rozsah domlouv\u00e1me individu\u00e1ln\u011b tak, abyste na konci pilotu m\u011bli k dispozici v\u0161echny pot\u0159ebn\u00e9 informace. Jak to m\u016f\u017ee vypadat v praxi?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spole\u010dn\u011b vytipujeme 10\u201320 pobo\u010dek a ur\u010d\u00edme d\u00e9lku trv\u00e1n\u00ed pilotu, t\u0159eba 6 m\u011bs\u00edc\u016f. Vybran\u00e9 pobo\u010dky by m\u011bly tvo\u0159it reprezentativn\u00ed vzorek, na kter\u00e9m lze <strong>sledovat p\u0159edem stanoven\u00e9 ukazatele<\/strong>. Za\u0159a\u010fte proto vyt\u00ed\u017een\u00e9 i m\u00e9n\u011b frekventovan\u00e9 provozy, vlajkov\u00e9 i okrajov\u00e9 \u010di partnersk\u00e9 prodejny. Pro ka\u017edou pobo\u010dku pak vybereme vhodn\u00fd koncept:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Vlajkov\u00e1 pobo\u010dka<\/strong> \u2013 designov\u00e1 roho\u017e s logem s vy\u0161\u0161\u00ed frekvenc\u00ed v\u00fdm\u011bny pro udr\u017een\u00ed perfektn\u00edho vzhledu. Nej\u00fasp\u011b\u0161n\u011bj\u0161\u00ed pobo\u010dky m\u016f\u017eete odm\u011bnit individu\u00e1ln\u00edm potiskem, nap\u0159. \u201eNa\u0161e nejl\u00e9pe hodnocen\u00e1 pobo\u010dka\u201c, \u201eV\u00edt\u011bz ankety\u201c apod.<\/li>\n\n\n\n<li><strong>Pobo\u010dka v obchodn\u00edm centru<\/strong> \u2013 pobo\u010dky v obchodn\u00edch centrech m\u00edvaj\u00ed vysokou n\u00e1v\u0161t\u011bvnost a z\u00e1rove\u0148 soupe\u0159\u00ed o pozornost z\u00e1kazn\u00edk\u016f s \u0159adou okoln\u00edch prodejen. Doporu\u010dujeme v\u00fdraznou designovou roho\u017e s logem firmy. Frekvence v\u00fdm\u011bny m\u016f\u017ee b\u00fdt ni\u017e\u0161\u00ed, jeliko\u017e roho\u017ee jsou i u vstupu do samotn\u00e9ho centra.<\/li>\n\n\n\n<li><strong>B\u011b\u017en\u00e1 pobo\u010dka<\/strong> \u2013 do m\u00e9n\u011b vyt\u00ed\u017een\u00fdch provoz\u016f m\u016f\u017eete zvolit <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/standardni-rohoze\/\">standardn\u00ed vstupn\u00ed roho\u017e ve firemn\u00ed barv\u011b<\/a>. Z\u00edsk\u00e1te tak \u010dist\u00fd vstup a jednotn\u00fd vzhled pobo\u010dek za ni\u017e\u0161\u00ed cenu.<\/li>\n\n\n\n<li><strong>Nov\u011b otev\u0159en\u00e1 pobo\u010dka<\/strong> \u2013 designov\u00e1 roho\u017e m\u016f\u017ee b\u00fdt dopln\u011bna informac\u00ed o otev\u0159en\u00ed. Vstupn\u00ed roho\u017e m\u016f\u017ee b\u00fdt sou\u010d\u00e1st\u00ed \u201euv\u00edtac\u00edho bal\u00ed\u010dku\u201c z centr\u00e1ly pro novou provozovnu.<\/li>\n\n\n\n<li><strong>Kampa\u0148 nebo sez\u00f3na<\/strong> \u2013 b\u011bhem kampan\u011b nebo sez\u00f3ny m\u016f\u017eete zvolit roho\u017e s motivem, kter\u00fd podpo\u0159\u00ed konkr\u00e9tn\u00ed komunika\u010dn\u00ed c\u00edl, nap\u0159. uveden\u00ed nov\u00e9ho produktu. N\u00e1sledn\u011b m\u016f\u017eete m\u011b\u0159it dopad na prodej.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jakmile pilot skon\u010d\u00ed, m\u016f\u017eete <strong>vyhodnotit nasb\u00edran\u00e1 data<\/strong> a postupn\u011b p\u0159id\u00e1vat dal\u0161\u00ed pobo\u010dky, p\u0159\u00edpadn\u011b pron\u00e1jem roho\u017e\u00ed roz\u0161\u00ed\u0159it na celou s\u00ed\u0165.<\/p>\n\n\n\n<h2 id=\"h-pro-jake-obchodni-retezce-dava-pronajem-vstupnich-rohozi-smysl\" class=\"wp-block-heading\">Pro jak\u00e9 obchodn\u00ed \u0159et\u011bzce d\u00e1v\u00e1 pron\u00e1jem vstupn\u00edch roho\u017e\u00ed smysl?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00fdhody pron\u00e1jmu \u010dist\u00edc\u00edch roho\u017e\u00ed Lindstr\u00f6m ocen\u00ed \u0161irok\u00e9 spektrum \u0159et\u011bzc\u016f z oblasti <strong>maloobchodu, slu\u017eeb i gastronomie<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>V <strong>obchodech a drogeri\u00edch<\/strong> s vysokou n\u00e1v\u0161t\u011bvnost\u00ed pom\u00e1haj\u00ed jednotn\u00e9 roho\u017ee udr\u017eovat p\u0159\u00edjemn\u00e9 a bezpe\u010dn\u00e9 prost\u0159ed\u00ed.<\/li>\n\n\n\n<li>V <strong>l\u00e9k\u00e1rn\u00e1ch <\/strong>pom\u00e1haj\u00ed roho\u017ee s logem udr\u017eovat \u010distotu a budovat d\u016fv\u011bru.<\/li>\n\n\n\n<li>V <strong>bank\u00e1ch a finan\u010dn\u00edch instituc\u00edch<\/strong> jsou vstupn\u00ed roho\u017ee ned\u00edlnou sou\u010d\u00e1st\u00ed reprezentativn\u00edho interi\u00e9ru.<\/li>\n\n\n\n<li>Na <strong>\u010derpac\u00edch stanic\u00edch<\/strong> pom\u00e1haj\u00ed roho\u017ee omezovat rozn\u00e1\u0161en\u00ed hrub\u00fdch ne\u010distot zvenku, ide\u00e1ln\u011b v kombinaci s <a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/venkovni-gumove-rohoze\/\">venkovn\u00ed gumovou roho\u017e\u00ed<\/a>.<\/li>\n\n\n\n<li>V <strong>hotelov\u00fdch \u0159et\u011bzc\u00edch<\/strong> vytv\u00e1\u0159ej\u00ed \u010distic\u00ed roho\u017ee jednotnou linii od vstupu a\u017e k recepci.<\/li>\n\n\n\n<li>Ve <strong>fran\u0161\u00edz\u00e1ch <\/strong>pom\u00e1haj\u00ed roho\u017ee s logem udr\u017eovat jednotn\u00fd vzhled na v\u0161ech pobo\u010dk\u00e1ch.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 id=\"h-caste-otazky-k-pronajmu-cisticich-rohozi-s-logem-pro-retezce\" class=\"wp-block-heading\">\u010cast\u00e9 ot\u00e1zky k pron\u00e1jmu \u010distic\u00edch roho\u017e\u00ed s logem pro \u0159et\u011bzce<\/h2>\n\n\n\n<h3 id=\"h-muzu-mit-rohoz-s-logem-firmy-na-vsech-pobockach-stejnou\" class=\"wp-block-heading\">M\u016f\u017eu m\u00edt roho\u017e s logem firmy na v\u0161ech pobo\u010dk\u00e1ch stejnou?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ano. Design roho\u017e\u00ed lze sjednotit podle firemn\u00edho brand manu\u00e1lu, p\u0159\u00edpadn\u011b ho p\u0159izp\u016fsobit r\u016fzn\u00fdm typ\u016fm pobo\u010dek, sez\u00f3n\u00e1m nebo marketingov\u00fdm kampan\u00edm.<\/p>\n\n\n\n<h3 id=\"h-musim-objednat-rohoze-hned-pro-celou-sit\" class=\"wp-block-heading\">Mus\u00edm objednat roho\u017ee hned pro celou s\u00ed\u0165?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ne. Za\u010d\u00edt m\u016f\u017eete pilotn\u00edm projektem na vybran\u00fdch pobo\u010dk\u00e1ch, ov\u011b\u0159it si p\u0159\u00ednosy slu\u017eby v praxi a n\u00e1sledn\u011b ji postupn\u011b roz\u0161\u00ed\u0159it na celou s\u00ed\u0165.<\/p>\n\n\n\n<h3 id=\"h-jak-casto-se-rohoze-na-pobockach-meni\" class=\"wp-block-heading\">Jak \u010dasto se roho\u017ee na pobo\u010dk\u00e1ch m\u011bn\u00ed?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Interval v\u00fdm\u011bny se nastavuje podle vyt\u00ed\u017eenosti jednotliv\u00fdch pobo\u010dek a m\u00edry zne\u010di\u0161t\u011bn\u00ed. V n\u00e1ro\u010dn\u011bj\u0161\u00edch obdob\u00edch, nap\u0159\u00edklad na podzim a v zim\u011b, lze v\u00fdm\u011bnu napl\u00e1novat \u010dast\u011bji.<\/p>\n\n\n\n<h3 id=\"h-co-kdyz-pobocku-zavreme-nebo-otevreme-novou\" class=\"wp-block-heading\">Co kdy\u017e pobo\u010dku zav\u0159eme nebo otev\u0159eme novou?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Servis se p\u0159izp\u016fsob\u00ed aktu\u00e1ln\u00edm pot\u0159eb\u00e1m s\u00edt\u011b. Roho\u017ee lze p\u0159esunout na jinou pobo\u010dku, p\u0159\u00edpadn\u011b vr\u00e1tit do skladu, odkud se mohou pozd\u011bji vyu\u017e\u00edt na jin\u00e9m m\u00edst\u011b. U nov\u00e9 pobo\u010dky lze upravit rozvozovou trasu.<\/p>\n\n\n\n<h3 id=\"h-kdo-resi-poskozenou-nebo-ztracenou-rohoz\" class=\"wp-block-heading\">Kdo \u0159e\u0161\u00ed po\u0161kozenou nebo ztracenou roho\u017e?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Po\u0161kozen\u00e9 roho\u017ee v r\u00e1mci slu\u017eby kontrolujeme, opravujeme nebo vym\u011b\u0148ujeme. Postup p\u0159i ztr\u00e1t\u011b roho\u017ee se \u0159\u00edd\u00ed konkr\u00e9tn\u00edmi podm\u00ednkami slu\u017eby.<\/p>\n\n\n\n<h3 id=\"h-kolik-stoji-pronajem-rohozi-s-logem-pro-sit-pobocek\" class=\"wp-block-heading\">Kolik stoj\u00ed pron\u00e1jem roho\u017e\u00ed s logem pro s\u00ed\u0165 pobo\u010dek?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Cena z\u00e1vis\u00ed zejm\u00e9na na po\u010dtu pobo\u010dek, velikosti a typu roho\u017e\u00ed a frekvenci jejich v\u00fdm\u011bny. Konkr\u00e9tn\u00ed nab\u00eddka se proto p\u0159ipravuje individu\u00e1ln\u011b podle pot\u0159eb a rozsahu cel\u00e9 s\u00edt\u011b.<\/p>\n\n\n\n<h2 id=\"h-nechte-si-vypracovat-nabidku-na-miru\" class=\"wp-block-heading\">Nechte si vypracovat nab\u00eddku na m\u00edru<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Napi\u0161te n\u00e1m a <strong>spole\u010dn\u011b navrhneme parametry servisn\u00edho pron\u00e1jmu roho\u017e\u00ed pro va\u0161i s\u00ed\u0165 pobo\u010dek<\/strong>. Ne\u017e se n\u00e1m ozvete, promyslete si, kter\u00e9 pobo\u010dky jsou pro v\u00e1s nejd\u016fle\u017eit\u011bj\u0161\u00ed, kde chcete pos\u00edlit zna\u010dku, jak \u010dasto pot\u0159ebujete m\u011bnit roho\u017ee a s jak\u00fdm vzorkem pobo\u010dek chcete za\u010d\u00edt. N\u00e1sledn\u011b v\u00e1m p\u0159iprav\u00edme cenovou nab\u00eddku na pron\u00e1jem roho\u017e\u00ed s logem. Pod\u00edvejte se tak\u00e9 na na\u0161i <strong><a href=\"https:\/\/lindstromgroup.com\/cz\/servisni-sluzby\/pronajem-cisticich-rohozi\/akcni-nabidka_designova_rohoz-s-40-slevou\/\">aktu\u00e1ln\u00ed ak\u010dn\u00ed nab\u00eddku designov\u00fdch roho\u017e\u00ed<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/lindstromgroup.com\/cz\/kontaktni-formular\/\">Chci nab\u00eddku na pilot pro na\u0161e pobo\u010dky<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Provozovatel\u00e9 obchodn\u00edch \u0159et\u011bzc\u016f a fran\u0161\u00edz v\u011bt\u0161inou maj\u00ed sjednocen\u00fd nejen sortiment a kvalitu slu\u017eeb, ale tak\u00e9 branding pobo\u010dek. Z\u00e1kazn\u00edk by m\u011bl hned u vstupu poznat zna\u010dku,&#8230;<\/p>\n","protected":false},"author":79,"featured_media":20456,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[],"coauthors":[25],"class_list":["post-20454","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Roho\u017ee s logem pro cel\u00fd \u0159et\u011bzec pobo\u010dek | Lindstr\u00f6m Czech<\/title>\n<meta name=\"description\" content=\"Stejn\u00e1 roho\u017e s logem u ka\u017ed\u00e9ho vstupu, jedna faktura na centr\u00e1lu a servis po cel\u00e9 \u010cR. 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