{"id":17843,"date":"2022-07-27T10:31:00","date_gmt":"2022-07-27T09:31:00","guid":{"rendered":"https:\/\/lindstromgroup.com\/cz\/?p=17843"},"modified":"2025-05-26T14:14:17","modified_gmt":"2025-05-26T13:14:17","slug":"pronajem-odevu-a-uterek-automotive-rozhovor","status":"publish","type":"post","link":"https:\/\/lindstromgroup.com\/cz\/nasi-zakaznici\/pronajem-odevu-a-uterek-automotive-rozhovor\/","title":{"rendered":"\u201eJsme siln\u011b proz\u00e1kaznicky orientovan\u00e1 spole\u010dnost,\u201d \u0159\u00edk\u00e1 Jan Michna"},"content":{"rendered":"\n

Jan Michna pracuje v Lindstr\u00f6m jako Key Account Manager pro segment automotive a star\u00e1 se o to, aby slu\u017eba pron\u00e1jmu pracovn\u00edch od\u011bv\u016f a pr\u016fmyslov\u00fdch ut\u011brek fungovala v\u017edy skv\u011ble s ohledem na pot\u0159eby a p\u0159\u00e1n\u00ed klient\u016f.<\/strong><\/p>\n\n\n\n

Co v\u0161echno m\u00e1te jako Key Account Manager v Lindstr\u00f6m na starosti?<\/h2>\n\n\n\n

Prim\u00e1rn\u011b m\u00e1m na starost p\u00e9\u010di o strategick\u00e9 z\u00e1kazn\u00edky<\/strong> na cel\u00e9 Morav\u011b. D\u00e1 se \u0159\u00edct, \u017ee u m\u00fdch z\u00e1kazn\u00edk\u016f m\u00e1m na starosti dva hlavn\u00ed aspekty. Za prv\u00e9 nastavov\u00e1n\u00ed a \u0159\u00edzen\u00ed proces\u016f u z\u00e1kazn\u00edka, aby slu\u017eba fungovala co nejspolehliv\u011bji bez z\u00e1drhel\u016f. Druh\u00fdm aspektem je rozvoj z\u00e1kazn\u00edka<\/strong> a jeho vyu\u017e\u00edv\u00e1n\u00ed servisn\u00edch slu\u017eeb Lindstr\u00f6m.<\/p>\n\n\n\n

Z jak\u00fdch oblast\u00ed automotive pr\u016fmyslu jsou va\u0161i klienti nej\u010dast\u011bji?<\/h2>\n\n\n\n

Oblast automotive<\/strong> je velice \u0161irok\u00e1. Od v\u00fdroby z\u00e1kladn\u00edch komponent\u016f a\u017e po samotnou mont\u00e1\u017e fin\u00e1ln\u00edho auta. V Lindstr\u00f6m m\u00e1me z\u00e1kazn\u00edky prakticky z cel\u00e9ho dodavatelsk\u00e9ho \u0159et\u011bzce.<\/p>\n\n\n\n

Jak\u00e9 hygienick\u00e9 a bezpe\u010dnostn\u00ed normy mus\u00ed od\u011bvy v automobilov\u00e9m pr\u016fmyslu spl\u0148ovat?<\/h2>\n\n\n\n

\u017d\u00e1dn\u00e9 speci\u00e1ln\u00ed hygienick\u00e9 po\u017eadavky v automotive sektoru nejsou. Velice \u010dasto b\u00fdv\u00e1 jedna z kontaktn\u00edch osob H\/S Manager, kter\u00fd koordinuje skladbu navrhovan\u00fdch typ\u016f pracovn\u00edch od\u011bv\u016f.<\/p>\n\n\n\n

Pracovn\u00ed od\u011bvy v automotive<\/a> mus\u00ed v prv\u00e9 \u0159ad\u011b zabr\u00e1nit znehodnocen\u00ed v\u00fdrobku. Na speci\u00e1ln\u00edch pracovi\u0161t\u00edch, jako je sva\u0159ovna, lakovna apod., jsou vy\u017eadov\u00e1ny speci\u00e1ln\u00ed od\u011bvy dle standardn\u00edch norem<\/strong> a jsou kombinov\u00e1ny spolu s ostatn\u00edmi OPP.<\/p>\n\n\n\n

Z jak\u00fdch materi\u00e1l\u016f jsou od\u011bvy pro automotive pr\u016fmysl nej\u010dast\u011bji vyr\u00e1b\u011bn\u00e9 a pro\u010d?<\/h2>\n\n\n\n

Automotive z\u00e1kazn\u00edci maj\u00ed skute\u010dn\u011b \u0161irok\u00fd z\u00e1b\u011br pracovn\u00edch \u010dinnost\u00ed, tak vyu\u017e\u00edv\u00e1me prakticky v\u0161echny typy materi\u00e1l\u016f, kter\u00e9 m\u00e1me v Lindstr\u00f6m k dispozici.<\/p>\n\n\n\n

Pou\u017e\u00edv\u00e1 se zejm\u00e9na standardn\u00ed kolekce s pod\u00edlem CO\/PES 65\/35<\/a><\/strong>, sv\u00e1\u0159e\u010dsk\u00e9 od\u011bvy<\/a>, MultiPro od\u011bvy<\/a> s ochranou proti elektrick\u00e9mu v\u00fdboji a v posledn\u00ed dob\u011b jsou st\u00e1le v\u00edce vyu\u017e\u00edv\u00e1ny antistatick\u00e9 ESD od\u011bvy<\/a>. Velice \u010dasto je tak\u00e9 vyu\u017e\u00edv\u00e1no barevn\u00e9 odli\u0161en\u00ed jednotliv\u00fdch pracovn\u00edch pozic pro r\u016fzn\u00e9 skupiny zam\u011bstnanc\u016f na pracovn\u00edch link\u00e1ch.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Jak prob\u00edh\u00e1 spolupr\u00e1ce s klientem ve f\u00e1zi v\u00fdb\u011bru oble\u010den\u00ed? M\u00e1te n\u011bjak\u00fd seznam ot\u00e1zek, na kter\u00e9 se klienta zept\u00e1te a dle toho doporu\u010d\u00edte konkr\u00e9tn\u00ed pracovn\u00ed od\u011bvy?<\/h2>\n\n\n\n

Jako Key Account Manager se star\u00e1m o st\u00e1vaj\u00edc\u00ed z\u00e1kazn\u00edky, kde ji\u017e pou\u017e\u00edvaj\u00ed na\u0161e od\u011bvy. Pokud je pot\u0159eba roz\u0161\u00ed\u0159it portfolio pou\u017e\u00edvan\u00fdch od\u011bv\u016f, tak \u0159e\u0161\u00edme zejm\u00e9na, jak\u00fd druh \u010dinnosti konkr\u00e9tn\u00ed pracovn\u00ed pozice prov\u00e1d\u00ed, v jak\u00e9m prost\u0159ed\u00ed se pohybuje<\/strong> a jak\u00fdm zp\u016fsobem p\u0159ich\u00e1z\u00ed do kontaktu s v\u00fdrobkem. A podle toho, spole\u010dn\u011b se z\u00e1kazn\u00edkem, vyb\u00edr\u00e1me nejvhodn\u011bj\u0161\u00ed pracovn\u00ed od\u011bv.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Krom\u011b pracovn\u00edch od\u011bv\u016f pronaj\u00edm\u00e1te i pr\u016fmyslov\u00e9 ut\u011brky. V \u010dem jsou tyto va\u0161e textiln\u00ed ut\u011brky lep\u0161\u00ed ne\u017e vy\u0159azen\u00e9 oble\u010den\u00ed, kter\u00e9 je\u0161t\u011b i dnes pou\u017e\u00edvaj\u00ed n\u011bkter\u00e9 autoservisy?<\/h2>\n\n\n\n

Jednozna\u010dn\u011b je to absorp\u010dn\u00ed schopnost na\u0161ich ut\u011brek<\/a>. Absorpce pr\u016fmyslov\u00fdch textiln\u00edch ut\u011brek je nesrovnateln\u011b lep\u0161\u00ed<\/strong> ne\u017e nast\u0159\u00edhan\u00fd textil, kde se m\u016f\u017eou objevit nap\u0159\u00edklad i star\u00e9 z\u00e1clony. D\u00e1le pak z\u00e1kazn\u00edci oce\u0148uj\u00ed servis a pohodl\u00ed p\u0159i manipulaci, kdy je box s ut\u011brkami um\u00edst\u011bn p\u0159\u00edmo na pracovi\u0161ti a dle pot\u0159eby pravideln\u011b dopl\u0148ov\u00e1n \u010dist\u00fdmi ut\u011brkami.<\/p>\n\n\n\n

Firma Lindstr\u00f6m si zakl\u00e1d\u00e1 na udr\u017eitelnosti v\u00fdroby, recyklaci a ekologick\u00fdch postupech \u010di\u0161t\u011bn\u00ed pracovn\u00edch od\u011bv\u016f. Rezonuje tento aspekt mezi va\u0161imi klienty?<\/h2>\n\n\n\n

Toto t\u00e9ma zat\u00edm u m\u00fdch z\u00e1kazn\u00edk\u016f nen\u00ed tak roz\u0161\u00ed\u0159en\u00e9 jako v jin\u00fdch odv\u011btv\u00edch, nicm\u00e9n\u011b se u\u017e za\u010d\u00ednaj\u00ed objevovat prvn\u00ed n\u00e1znaky<\/strong> z\u00e1jmu o to, jak je s pracovn\u00edmi od\u011bvy nakl\u00e1d\u00e1no po skon\u010den\u00ed jejich \u017eivotnosti a jak na\u0161e servisn\u00ed slu\u017eba a \u010dist\u00edc\u00ed procesy zat\u011b\u017euj\u00ed \u017eivotn\u00ed prost\u0159ed\u00ed.<\/p>\n\n\n\n

Jak udr\u017eujete spokojenost se servisn\u00edmi slu\u017ebami u z\u00e1kazn\u00edk\u016f Lindstr\u00f6m?<\/h2>\n\n\n\n

V prv\u00e9 \u0159ad\u011b je pot\u0159eba m\u00edt nastaven\u00fd dobr\u00fd syst\u00e9m agendy pron\u00e1jmu pracovn\u00edch od\u011bv\u016f<\/strong>, tak aby zohled\u0148oval pot\u0159eby z\u00e1kazn\u00edka. Na druhou stranu je pot\u0159eba tak\u00e9 hl\u00eddat to, abychom se my nedost\u00e1vali p\u0159\u00edli\u0161 \u010dasto mimo na\u0161e intern\u00ed zaveden\u00e9 syst\u00e9my a abychom si udr\u017eeli schopnost efektivn\u011b a kvalitn\u011b \u0159e\u0161it pot\u0159eby v\u0161ech na\u0161ich z\u00e1kazn\u00edk\u016f.<\/p>\n\n\n\n

Pokud je syst\u00e9m dob\u0159e nastaven\u00fd, pak se sna\u017e\u00edme ladit detaily, aby je\u0161t\u011b v\u00edce vyhovoval konkr\u00e9tn\u00edmu z\u00e1kazn\u00edkovi. Z\u00e1rove\u0148 se sna\u017e\u00edme proaktivn\u011b p\u0159edch\u00e1zet probl\u00e9m\u016fm. Je velice d\u016fle\u017eit\u00e9 dr\u017eet z\u00e1kazn\u00edka informovan\u00e9ho a transparentn\u011b s n\u00edm komunikovat.<\/p>\n\n\n\n

Takt\u00e9\u017e je pot\u0159eba db\u00e1t na vysokou informovanost koncov\u00fdch u\u017eivatel\u016f pracovn\u00edch od\u011bv\u016f, aby byl ka\u017ed\u00fd pou\u010den, jak\u00fdm zp\u016fsobem se sv\u011b\u0159en\u00fdmi od\u011bvy nakl\u00e1dat. Ned\u00edlnou sou\u010d\u00e1st\u00ed spokojenosti z\u00e1kazn\u00edka<\/strong> je \u00faloha Account Representative, kter\u00fd na zavol\u00e1n\u00ed neprodlen\u011b \u0159e\u0161\u00ed probl\u00e9my p\u0159\u00edmo u z\u00e1kazn\u00edka a p\u0159eb\u00edr\u00e1 tak velkou \u010d\u00e1st operativy.<\/p>\n\n\n\n

Kolik va\u0161i z\u00e1kazn\u00edci u\u0161et\u0159\u00ed, pokud si pr\u016fmyslov\u00e9 ut\u011brky a pracovn\u00ed oble\u010den\u00ed pronaj\u00edmaj\u00ed a nekupuj\u00ed?<\/h2>\n\n\n\n

Toto nelze s ur\u010ditost\u00ed kvantifikovat. Odv\u00edj\u00ed se to z\u00e1kazn\u00edk od z\u00e1kazn\u00edka. Nejv\u00edce z\u00e1le\u017e\u00ed na tom, jak\u00fd p\u016fvodn\u00ed syst\u00e9m m\u011bla firma nastaven\u00fd a s \u010d\u00edm servisn\u00ed slu\u017eby Lindstr\u00f6m porovn\u00e1v\u00e1.<\/p>\n\n\n\n

Je velk\u00fd rozd\u00edl v n\u00e1kladech, pokud firma sv\u00fdm zam\u011bstnanc\u016fm koup\u00ed na rok 3 tri\u010dka a 2 kalhoty a d\u00e1v\u00e1 jim m\u011bs\u00ed\u010dn\u011b jak\u00e9si pr\u00e1\u0161kovn\u00e9 a zam\u011bstnanec si pere doma (co\u017e si v dne\u0161n\u00ed dob\u011b u\u017e nedok\u00e1\u017eu p\u0159edstavit) a p\u0159\u00edpadem, kdy firma nakupuje vlastn\u00ed od\u011bvy a pou\u017e\u00edv\u00e1 lok\u00e1ln\u00ed pr\u00e1delnu anebo n\u00e1mi nab\u00edzenou variantou, kdy firma pou\u017e\u00edv\u00e1 slu\u017ebu komplexn\u00edho servisu<\/strong>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n


Je pot\u0159eba \u0159\u00edci, \u017ee pracovn\u00ed od\u011bv<\/a> se t\u00fdk\u00e1 ka\u017ed\u00e9ho jednoho zam\u011bstnance, a proto je komplexn\u00ed p\u00e9\u010de skute\u010dn\u011b pot\u0159eba<\/strong>. V p\u0159\u00edpad\u011b servisu se tedy zejm\u00e9na jedn\u00e1 o u\u0161et\u0159en\u00ed \u010dasu zam\u011bstnanc\u016f z\u00e1kazn\u00edka, kte\u0159\u00ed by se jinak zaob\u00edrali n\u00e1kupem, skladov\u00e1n\u00edm, v\u00fdm\u011bnami a dal\u0161\u00ed agendou. Servisn\u00ed slu\u017eba pracovn\u00edch od\u011bv\u016f tak\u00e9 znamen\u00e1 u\u0161et\u0159en\u00ed skladovac\u00edho m\u00edsta<\/strong> pro od\u011bvy, kter\u00e9 se m\u016f\u017ee vyu\u017e\u00edt nap\u0159. pro v\u00fdrobn\u00ed kapacity. D\u00e1le je pot\u0159eba zm\u00ednit efektivnost n\u00e1klad\u016f, kdy p\u0159i vyu\u017eit\u00ed servisn\u00ed slu\u017eby \u017e\u00e1dn\u00e9 od\u011bvy nev\u00e1\u017eou finan\u010dn\u00ed prost\u0159edky na skladu, ne\u0159e\u0161\u00ed se fluktuace a hromad\u011bn\u00ed nepot\u0159ebn\u00fdch velikost\u00ed od\u011bv\u016f a podobn\u011b.<\/p>\n\n\n\n

Shodou okolnost\u00ed jsem asi p\u0159ed m\u011bs\u00edcem d\u011blal anal\u00fdzu porovn\u00e1n\u00ed servisn\u00ed slu\u017eby<\/strong> a syst\u00e9mu n\u00e1kup + pr\u00e1delna pro jednoho d\u016fle\u017eit\u00e9ho z\u00e1kazn\u00edka. Po zapo\u010dten\u00ed v\u0161ech faktor\u016f byl n\u00e1\u0161 servis pron\u00e1jmu pracovn\u00edch od\u011bv\u016f o 20 % levn\u011bj\u0161\u00ed ne\u017e n\u00e1kup v kombinaci s lok\u00e1ln\u00ed pr\u00e1delnou, a to samoz\u0159ejm\u011b p\u0159i zachov\u00e1n\u00ed v\u0161ech benefit\u016f, kter\u00e9 zmi\u0148uji v\u00fd\u0161e.<\/p>\n\n\n\n

Jak\u00e9 v\u00fdhody z\u00e1kazn\u00edci z\u00edskaj\u00ed, kdy\u017e za\u010dnou spolupracovat se spole\u010dnost\u00ed Lindstr\u00f6m?<\/h2>\n\n\n\n

T\u011bch v\u00fdhod oproti jin\u00fdm \u0159e\u0161en\u00edm je v\u00edce, ale asi bych vybral dv\u011b hlavn\u00ed: tou prvn\u00ed je maxim\u00e1ln\u00ed transparentnost kolob\u011bhu<\/strong> a u\u017e\u00edv\u00e1n\u00ed pracovn\u00edch od\u011bv\u016f, kter\u00e1 je podpo\u0159ena technologiemi, jako jsou UHF \u010dipy, \u010dte\u010dky servisn\u00edch technik\u016f, \u010dte\u010dky v Lindstr\u00f6m skladu apod.<\/p>\n\n\n\n

Druhou v\u00fdhodou je, \u017ee se z\u00e1kazn\u00edk sv\u011b\u0159\u00ed do rukou na\u0161\u00ed spole\u010dnosti<\/strong>, kter\u00e1 je siln\u011b proz\u00e1kaznicky orientovan\u00e1. Jsme schopni se o z\u00e1kazn\u00edka maxim\u00e1ln\u011b postarat tak, aby se z\u00e1kazn\u00edk mohl v\u011bnovat pouze vlastn\u00edmu p\u0159edm\u011btu podnik\u00e1n\u00ed a pracovn\u00ed od\u011bvy ho v tom podpo\u0159\u00ed a nebudou ho od vlastn\u00ed pracovn\u00ed n\u00e1pln\u011b odv\u00e1d\u011bt.<\/p>\n\n\n\n

Jak\u00fd m\u011bla pandemie a sou\u010dasn\u00e1 krize spojen\u00e1 s v\u00e1lkou na Ukrajin\u011b vliv na va\u0161e klienty? Vn\u00edm\u00e1te n\u011bjak\u00e9 zm\u011bny v jejich po\u017eadavc\u00edch na slu\u017eby Lindstr\u00f6m?<\/h2>\n\n\n\n

Ur\u010dit\u011b ano. Automotive segment je v\u00fdrazn\u011b posti\u017een pandemi\u00ed<\/strong> a kriz\u00ed na Ukrajin\u011b, respektive nefunk\u010dnost\u00ed dodavatelsk\u00fdch \u0159et\u011bzc\u016f a v\u00fdrazn\u00fdm n\u00e1r\u016fstem vstupu energi\u00ed.<\/p>\n\n\n\n

Nav\u00edc se d\u011bj\u00ed v tomto odv\u011btv\u00ed v\u00fdznamn\u00e9 zm\u011bny do budoucna, tak\u017ee vl\u00e1dne ur\u010dit\u00e1 nervozita. O to v\u00edce se sna\u017e\u00edm komunikovat se sv\u00fdmi z\u00e1kazn\u00edky a proaktivn\u011b hledat \u0159e\u0161en\u00ed, abychom jim toto obt\u00ed\u017en\u00e9 obdob\u00ed maxim\u00e1ln\u011b uleh\u010dili<\/strong>. D\u00edky na\u0161im technologi\u00edm a proz\u00e1kaznick\u00e9mu p\u0159\u00edstupu m\u00e1me n\u00e1stroje, abychom dok\u00e1zali z\u00e1kazn\u00edkovi pomoct udr\u017eet n\u00e1klady n\u00edzko p\u0159i zachov\u00e1n\u00ed vysok\u00e9ho standardu na\u0161ich slu\u017eeb<\/strong>. Zejm\u00e9na se jedn\u00e1 o anal\u00fdzy vyu\u017eitelnosti slu\u017eby a na to pot\u00e9 nav\u00e1z\u00e1n\u00ed bezplatn\u00e9 optimalizace m\u00e9n\u011b vyu\u017e\u00edvan\u00fdch od\u011bv\u016f.<\/p>\n","protected":false},"excerpt":{"rendered":"

Jan Michna pracuje v Lindstr\u00f6m jako Key Account Manager pro segment automotive a star\u00e1 se o to, aby slu\u017eba pron\u00e1jmu pracovn\u00edch od\u011bv\u016f a pr\u016fmyslov\u00fdch 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