Let us introduce you to how the circular economy affects our everyday business and how it is seen in our processes and on everybody’s desk.


1. Designing for a long life


We start our design process by looking at the end of the product lifecycle. We aim for emotionally durable designs that reduce waste by building relationships between users and products – designs that take into consideration different job titles, working environments and cultures.

2. Manufacturing with commitment

Using resources efficiently is one of our top priorities. The key is producing only the needed textiles in just the right amount. Our carefully selected partners are committed to our standards, too. We choose durable fabrics and quality pieces to ensure our textiles are made to last.

3. Transportation with optimized moves

To serve better, we have to be closer. We keep our transportation distances short with local service centers and use local transportation services. We optimize our routes to minimize emissions – transporting textiles and picking up laundry on the same run.

4. Used then reused again to make many workdays perfect

We want our end-users to be and feel comfortable – so we test trial garments to ensure they fit the purpose and need. When the textile isn’t suitable for its original purpose anymore, we can reuse it in a different job function. In this way, we maximize the lifecycle of the textiles.

5. Maintenance to lengthen the life

We care. That’s why we launder your overalls when they’re dirty, mend them when they tear and make alterations when needed. We think one step ahead as we collect data to further product and service development, which helps us make even more longlasting products with increased lifespans.

6. Recycling the old to create the new

For our textiles, a new life starts when the old one ends. It’s only natural that old textiles are recycled as new fibers or as an energy source. New innovations are constantly developed and tested with our partners to make sure resources are used efficiently.

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